Customer & Product Research Officer
Duma Works is recruiting for a
Customer and Product Research Officer job for our client who provides quality
home interior products that are affordable and of great value in Kenya.
Responsibilities
·
Conduct research for user and concept
development, including customer persona development.
·
Implement studies that address both
user behavior and attitudes, and generate actionable insights for the
development of the product and brand for mattresses.
·
Work closely with marketing manager
to identify and propose research topics.
·
Prepare briefs about our customer
behaviors and buying preferences and patterns.
·
Conduct regular competitive research
on other products and companies in our industry.
·
Conduct research about buyer’s
journey, and support idea generation and testing for marketing strategy
Requirements
·
BA/BS or equivalent working
experience.
·
Comfortable launching and iterating
quickly products and ideas and making suggestions using data.
·
Understands and has work experience
with qualitative and user-centered design methodologies.
·
Strong analytical skills (including
mastery of Microsoft Excel)
·
Past experience conducting research
reports, including conducting focus group discussions, survey writing and
fulfillment, and writing reports and briefs.
·
Excellent communicator, both verbal
and written.
·
A nose for identifying unique selling
points, and product marketing — this role must help us stay differentiated from
the competition.
How to Apply
Send your Cover Letter and detailed
CV to apply@jobs.dumaworks.com marking the subject as “2895”, Your Full name &
Phone number e.g. 2895 Barack Obama, +2547xxxxxxxx. If you don’t follow these
instructions, your application will not go through.
Deadline for receiving applications:
Friday, 07 July 2017
N.B.
* You will receive a confirmation email and an alert to take a basic screening test over SMS or online. The email with the test may not arrive immediately. Please be patient. The email/SMS test will typically be 5-8 questions to help us understand your background. Regular SMS rates apply to the test.
If you apply and don’t meet these
minimum qualifications, we won’t be able to forward your application to the
employer.* You will receive a confirmation email and an alert to take a basic screening test over SMS or online. The email with the test may not arrive immediately. Please be patient. The email/SMS test will typically be 5-8 questions to help us understand your background. Regular SMS rates apply to the test.