Kenya Broadcasting Corporation (KBC)
whose aim is to inform, educate and entertain the public through Radio and
Television services wishes to fill the following vacant position with a
result-oriented, dynamic and self-driven person:-
Brand Managers
Ref: MKT/01/11/2016
SS BE 4 (1 Post –TV Services; 1 Post-
Radio Services)
Specific Terms: Three (3) years renewable contract based on positive
performance output.
Duties and Responsibilities:
·
Prepare and Implement annual brand
plans to achieve set targets.
·
Ensure Brand profitability is
achieved through optimal management of resources.
·
Collect, Analyze & Prepare brand
reports and conduct competitive market analysis.
·
Develop and Implement Brand
Communication Strategies.
·
Liaise with External Agencies in
developing and implementing Brand Strategies.
·
Plan and Coordinate Market Research
activities.
·
Identify and Initiate Brand
Improvements to meet changing market needs
·
Responsible for New Product(s)
Development
·
Utilize Consumer-driven Insights to
drive long-term growth of the Brands
Education Requirements:
·
Bachelor’s Degree in Commerce
(Marketing option) or related field from a recognized University
·
Masters Degree (Marketing option)
will be an added advantage.
Professional Requirements:
·
Strong understanding of brand
management
·
Must be able to work collaboratively
with Agencies and Internal resources to build brand equity
·
Post-Graduate Diploma in marketing
preferred.
Minimum Experience:
·
Must have served in a Brand
Management position for at least five (5) years with demonstrable professional
ability in a large and busy organization.
Interested candidates who meet the
above criteria must submit a detailed updated CV; copies of relevant
certificates/testimonials; application/cover letter demonstrating how they
qualify for the relevant position and names/contact information for three (3)
referees.
Applications addressed to the
undersigned must be received on or before 25th November, 2016.
Only shortlisted candidates will be
notified.
Those who had applied earlier for
these positions need not re-apply.
Managing
Director
Kenya Broadcasting Corporation
P.O. Box 30456-00100
Nairobi.
Kenya Broadcasting Corporation
P.O. Box 30456-00100
Nairobi.
‘’KBC is an equal opportunity
employer. Women, Persons with Disabilities and the Marginalized are encouraged
to apply’’.