TDF Advertising Ltd is an
advertising company based in Nairobi, due to expansion and growth, the
following position has come up in our organization.
The candidate will be dealing
with our clients in various industries.
Digital Account Manager
Digital Account Manager
Reports To: Client Service Director
Responsibilities:
Responsibilities:
- Identifying the
target audience for a particular media campaign and deciding how best to
communicate to that audience;
- Ensuring that
the adverts run accurately based on the planned impression, engagement,
CPC, CPA, CPL, CPS and lead statistics;
- Liaising and
building relationships with clients and digital media owners;
- Negotiating
with media owners to obtain credit, the best rates and most appropriate
media spaces in online advertising;
- Booking
individual advertising spots across all SNS and online platforms as per
the campaigns;
- Producing
costs, media plans and forecasts for clients;
- Ensures all
relevant client and internal reports are produced on daily, weekly and
monthly basis as per requirement;
- Consistently
engaging in a process of identifying new digital media, tools and methods
- Keeping up to
date with industry research figures, including country inventory stats and
audience figures across multiple SNS and digital platforms;
- Measure and
report performance of all digital marketing campaigns, and assess against
goals (ROI and KPIs)
- Up-to-date with
the latest trends and best practices in online marketing and measurement.
- Coming up with
strategies for digital marketing for the clients.
Qualifications &
Experience:
- University
degree in Marketing, Advertising, IT or a related field.
- +3 years’ work
experience in a digital marketing environment.
- Google Adwords
experience.
- Exhibited
attained training level in Facebook’s Blueprint.
- Google
Analytics and tracking pixel implementation skills.
- Working
understanding of marketing goals and objectives.
- Rapidly adapt
and respond to changes in environment and priorities.
- Excellent
communication, leadership, problem solving, and analytical skills.
- Ability to
elicit cooperation from senior management and other departments.
Interested Applicants should
submit their applications to hr@tdfadvertising.com, cc arecruitment@gmail.com
Closing date for all applications 25th October 2016.