Job Title: Digital Community Manager
Job Code: DCM/PRK/160922
Number of Positions Open: 1
Reports To: Digital Manager
Location: Nairobi, Kenya
Closing
Date: Open
Until Filled
Summary: Our
client is an alcohol distributer looking to hire a Digital Community Manager
Job
Summary:
The role will require knowledge and Know-how of the following:
The role will require knowledge and Know-how of the following:
- Very good
knowledge of social media (social networks, blogs, forums etc.). As a real
- expert in web
communities, the Community Manager will help us build and manage
- our online
community.
- You will foster
constructive participation and contributions and work to humanize our
company as we listen and interact deeply with our customers.
- Know-how or
willingness to learn social media analytics and metrics.
- Good knowledge
of Kenyan nightlife and fashion.
Job Objectives:
- Developing
strategies to increase engagement and interaction in social media
- Ensuring the
online reputation of our brands.
- On behalf of
the brands, managing our Twitter, Instagram streams and participating in
the dialogue with customers on our Facebook pages (following the
conversational plan and content calendar). Communicate with our customers
online and building a relationship with individuals. Joining in dozens of
awesome conversations every day.
- Leading our
online community and moderating/intervening when necessary.
- Developing and
maintaining relationships with key community members. Identifying the best
community members across social media platforms and our web sites site.
- Identifying
bloggers / e-influencers.
- Consolidating
and share consumer discussions with the rest of the team. Working closely
with brand teams and the digital team.
- Working
together with our digital agencies with regards to analytics and helping
to build a solid leadership in social media in Africa.
- Working closely
with our eCRM department to create meaningful one two one discussions with
consumers.
- Measuring,
analysing and measuring some more. Reporting using tools such as Google
analytics, Sprinklr, and other metrics tools.
Experience &
Qualifications Required:
- Bachelor’s
degree in relevant field.
- One (1) year
working experience in a relevant position, preferably in Marketing.
- Experience in
Copywriting at a Digital Agency is a plus.
- A very good
writer and storyteller who is able to execute an awesome product pitch.
- Excellent
communication and presentations skills.
- Experience with
social tools (blogs, discussions, Facebook, Twitter, LinkedIn, Google+,
Instagram etc.) and metrics tools.
- Ability to
handle stress and resolve conflicts.
- Sense of
conviviality (as a core value of our brands).
- Connoisseur of
the Kenyan night life and lifestyle
Interested candidates holding the necessary requirements, good performance and / or references are encouraged to apply with detailed CV’s, inclusive of names and contacts of 3 referees, current telephone number and email address by scrolling down and clicking on: Digital Community Manager