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Marketing and Sales Manager Job in Kenya


Marketing and Sales Manager

Job Code: Msm/Ea/130502
Number Of Positions Open: 1    
Reports To: General Manager
Location:  Nairobi, Kenya   
Closing Date:  Open Until Filled

Summary:

Our client is an established corporate supplying to the Hospitality industry which includes hotel Chains, hotels, restaurants, bars, hospitals, catering institutions, university, colleges and all related food and beverage organizations based in Kenya.

Job Objective:

  • Accomplishes business development activities by researching and developing marketing opportunities and plans;
  • Implementing sales plans;
  • Managing staff and marketing related suppliers across the Kenya.
Primary Responsibilities:
  • Achieves marketing and sales operational objectives by contributing marketing and sales information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining system improvements; implementing change.
  • Meets marketing and sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
  • Determines annual and gross-profit plans by forecasting and developing annual sales quotas for regions; projecting expected sales volume and profit for existing and new products; analyzing trends and results; establishing pricing strategies; recommending selling prices; monitoring costs, competition, supply, and demand.
  • Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs; developing field sales action plans.
  • Identifies marketing opportunities by identifying consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.
  • Improves product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development.
  • Sustains rapport with key accounts by making periodic visits; exploring specific needs; anticipating new opportunities.
  • Provides information by collecting, analyzing, and summarizing data and trends.
  • Protects organization's value by keeping information confidential.
  • Manages the company’s external communication including electronic and social media communication
  • Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
  • Accomplishes marketing and organization mission by completing related results as needed.
Experience:
  • 3-5 years of progressive marketing experience in the FMCG or Retail industry
Skills and Certification:
  • University graduate in Sales and Management
  • Marketing Concepts
  • Positioning, Social media, Sales Planning
  • Competitive Analysis
  • Understanding the Customer
  • Product Development
  • Creative Service
How to Apply:

Interested candidates holding the necessary requirements, good performance and / or references are encouraged to apply with detailed CV’s, inclusive of names and contacts of 3 referees, current telephone number and email address by scrolling down and clicking on the link below: Marketing and Sales Manager

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