Job Title: Marketing Officer
Hiring Organization: Holy Cross Catholic School
Location – Locality: Nairobi
Location – Region: Kenya
Industry: Education
Job Type: Full Time
Salary: KES
Date Posted: 05/28/2024
About
Holy Cross Catholic International School
Holy
Cross Catholic International School located in Lavington, Kenya is traditional
Catholic school faithful to the teachings and traditions of the Roman Catholic
Church in union with the Catholic Hierarchy. The school is owned and operated
by the Society of St. Pius X which is a congregation of priests and religious
leaders dedicated to the preservation and promulgation of the traditional
teachings and liturgy of the Roman Catholic Church.
For the
last ten years, Holy Cross Catholic International School has afforded children
with high standards of moral, spiritual, and academic development through an
affordable international curriculum conducted in a safe, healthy environment in
which they learn and grow into strong, dedicated Catholics.
Job Description
Are you a
marketing enthusiast looking to work in a secure, catholic-driven institution
of learning? Holy Cross Catholic International School is currently looking to
hire a highly motivated Marketing Officer who will work diligently to promote
the school through different omni-channel marketingand fundraising initiatives.
The
Marketing Officer must be a results-driven individual who will wholly embrace
the traditional catholic values of the school as a way of marketing effectively
to our target audiences. The candidate must be a practising Catholic as well as
display a high degree of integrity.
Key
Responsibilities
Marketing-Time
Allocation 80%
Manage
and coordinate all marketing activities for the school such as open days,
bootcamps, festivals, graduations, awards etc. to position Holy Cross Catholic
International School as an academic leader.
Preparation
of a weekly, monthly, and quarterly marketing calendar.
Hands-on
production and management of marketing material collateral for the school.
Daily
posting, management and monitoring of the school’s social media pages and
campaigns to ensure the messaging, reputation, and identity accurately
represent the school.
Generation
of weekly and monthly social media reports to track success and gaps.
Preparation
of email marketing messages to be blasted to the database bi-monthly or on a
need basis.
Engage
catholic media outlets where the school can receive publicity at least
twice-thrice a year.
Copywriting
well researched articles to be published once a week on the school website.
Develop
creative marketing strategies to help raise more awareness for the school and
increase enrollments.
Design
marketing initiatives aligned at increasing student enrollment term over term.
Fundraising-Time
Allocation 20%
Spearhead
fundraising campaigns and events to aid needy students in the school
Build and
maintain relationships with various funding institutions
Periodically
prepare fundraising proposals and initiatives with potential and existing
donors together with the key management personnel of the school
Prepare
fundraising reports
Establish
a database of key funding bodies/donors
Skills
and Qualifications
The
candidate must be a practising Catholic who embraces the teachings of the
Catholic Church.
Diploma
or Degree in Marketing, PR, Journalism, Communications, or any other related
field.
2-4 years
of experience working in the Marketing/Communications/PR/Digital Marketing
capacity.
Excellent
communication, report writing interpersonal, and presentation skills.
Highly
self-motivated and hands-on individual requiringlittle to no supervision.
Unique
creative skills especially in creating content for social media.
Excellent
time-management and organizational skills as well as a willingness to learn.
Teamwork
skills: ability to interact effectively with the school Director, Principal,
staff, administration & students.
Proficiency
in MS Office such as WORD, Excel, PowerPoint.
Basic
graphic design skills such as the use of Canva and other phone editing tools is
an added advantage.