Job Purpose
The
Communication and Marketing officer will work closely with the Policy, Research
and Partnerships Manager to market and communicate IEK events and activities in
a timely and effective manner. The role will also support the membership team
and work on partnership projects on resource mobilization and advocacy
activities.
Key Responsibilities
Communication (50%)
- Executing the IEK Communication
Strategy and the Customer service charter
- Website and Social Media Management
– ability to run communication campaigns to support various IEK projects
- Media Liaison – Practical
experience in working with the media including personal contacts among
key media and in organizing media events and press conferences,
as well as arranging interviews.
- Maintaining the IEK Brand across
the board
- External and Internal Communication
- Writing Newsletters, Media Briefs,
Blogs, New Releases, Opinion Editorials, etc.
- Drafting various outputs such as
correspondence, speeches, statements, talking points and presentations.
- Working with the IEK editorial
committee on the Engineering in Kenya Magazine
- Development of IEK publications
- Customer Service – Responding to
member enquiries on all online and other platforms and assisting on any
issues as they may arise
- Developing and updating IEK
marketing collateral such as brochures, fliers, e-shots, etc.
- Oversee the development of IEK
videos and photos
- Stewardship of IEK media related
resources such as banners etc.
- Develop a concept for an IEK
Engineering TV show and source sponsors for it.
Marketing (50%)
- Support in events planning and
marketing
- Develop IEK merchandise
Qualifications and Education Requirements
- A Bachelor’s degree in Media,
Communication, Journalism, Marketing, Social Sciences, Design, or related
field
- Evidence of published in a highly
reputable publication (Attach copy)
- Minimum of 3 years’ experience in a
similar position in a busy environment
- Must be a member of relevant
professional body such as PRSK, MCK or equivalent.
Preferred Skills
- SEO and Google Analytics
- Social Media Strategy
- Marketing and Project Management
- Web Content Development
- Copywriting and Editing
- Corporate Blogging and Good writing
skills
- Communications (Digital and
Traditional)
- Research & Data Interpretation
- Photography and videography skills
- Ability to use Mailchimp, Send
pulse and other online newsletter tools
- An eye for detail in design
- Skills in Canva, Adobe Illustrator,
InDesign, Photoshop, etc.
- Prior experience in Communication
and Marketing will be a plus
- Ability to work across the board
with staff from other departments
- Ability to juggle more than one
assignment at a time
How To Apply