Oxygen 8 East Africa
Position: Commercial
Manager
Reports To: Head of Gaming-EA
Location: East Africa
Deadline to Apply: 30th December 2016
Start Date: February 2017
About Oxygen 8: Oxygen8 Gaming Limited
is a subsidiary of Oxygen 8 Group, which was established in the year
2000.
Oxygen8 Gaming is a
significant player in the Gaming sector including sports betting.
Position Description:
Role Summary: Oxygen8 Gaming is
seeking a Commercial Manager to lead business development and establish new
business prospects with customers across the East African region.
Working out of the office in
Nairobi. You will be responsible for the continuous improvement of the product
to ensure the product offering appeals to the relevant target market
Responsibilities / Essential
Job Duties:
- Develop local
(go-to)-market strategy for player acquisition and retention, in
cooperation with internal and external shareholders.
- Create and
implement the player Loyalty and/or VIP programs.
- Plan and
execute all digital cross-sell and conversion activities.
- Ensuring a wide
range of media is used to maximize response including cross channel assets
(Email, SMS, MMS, email, DM, Push)
- Ensure that all
campaigns are analyzed and optimized.
- Manage the
marketing budget.
- Analyse
performance of all activities and implement the necessary changes to plans
so that the business and marketing objectives are achieved.
- Compile monthly
/ quarterly reports and present against planned results of quarterly activity.
- Drive best
practice from within the industry and from the wider digital
environment.
- Propose
investment levels to deliver strong ROI and meet NGR targets.
Key Accountabilities:
- Grow NGR and
market share.
- Closely monitor
competitor activity to ensure the product remains competitive within the
market.
- Review products
regularly to ensure offering remains relevant.
- Develop and
identify new commercial opportunities and prepare relevant business cases
for the East African region.
Requirements:
- Online Gambling
experience at a Senior Management level with proven track record.
- A passion for
digital products and a thorough understanding of online marketing in the
B2C ecommerce space with experience in delivering advertising material and
management of digital acquisition campaigns.
- Passion for
building up a business combined with experience of bringing new products
to market.
- A natural
aptitude for translating data into insights and draw business conclusions.
- Budget and
P&L management experience.
- Must be fluent
in English (spoken and written).
Application Process:
Interested candidates should
apply by emailing their CV and Cover Letter explaining their interest in the
position and what they could bring to it to careers.ke@oxygen8.com.
Please specify the job title
in the email subject.
Only complete applications
will be considered.
Only successful applicants will be contacted.
Disclaimer: The above statements are intended to describe the general nature and level of the work being performed by the Commercial Manager. The statements are not intended to be an exhaustive list of all possible duties, tasks, and responsibilities.
Management reserves the right
to amend and change responsibilities to meet organizational needs as
necessary.
Please note that Oxygen8 East
Africa Ltd will never request any form of payment from an applicant.
Applicants are encouraged to confirm the information listed above with Oxygen8 East
Africa Ltd prior to releasing any extensive personal information to the
organization.