Job Summary
- Card product invention and innovation
- Card product revenue and cost
optimization
- Driving the best CX for customers by
ensuring the product has the best capabilities and features.
- Engagement of schemes, processors, MNOs,
payment gateways and Fintech’s to drive product development and enhance
product user experience.
- Product development and innovation to
drive new revenue streams and sustainable profitable portfolio.
- End to end card product processes review
to ensure card usage optimization and optimal revenue generation.
Responsibilities
Card Product Development
- Drive products innovation and invention.
- Manage product, pricing, and channel
strategy for usage-building products.
- Develop and enhance product VAS to ensure
the bank offers a robust product solution.
- Develop and deploy customer life cycle
management framework.
- Track and take actions to improve card
portfolio performance KPIs – spend, balance, activity, attrition etc.
- Formulate and implement key initiatives
to ensure that the value drivers track as per plan ensuring strong revenue
performance.
- Work with marketing team to run spend and
utilization campaigns for the card product.
- Drive segmental spend campaigns for
various customer segments across the portfolio including dormancy
management.
- Develop and implement Portfolio
intervention frameworks including Early Engagement and Continuous Customer
Engagement strategies throughout the customer life cycle through data-led
and data analysis to harness opportunities for growth.
- Management card stocks to ensure no stock
outs.
Bank Network Product Support
- Engage with branches and other
stakeholders to drive card product uptake
- Drive product training across the entire
branch network
- Engage all key stakeholder to drive
product performance – RM, DST teams, Virtual RMs, branch managers, area
managers etc
- Be at the center of ensuring all product
related queries and complains are handled conclusively and on a timely
manner.
- Working with all support functions to
ensure the product is adequately supported thus enhancing customer
experience, driving usage and optimizing revenues.
Product Sales Support
- Develop and roll out card sales programs.
- Work with all stakeholders – branch
network, RMs, DSTs to drive card sales
- Constant review of existing processes to
enable seamless cards sales operations process flow.
- Develop training material to facilitate
card knowledge capacity building across the entire bank network.
- Regular branch visits to support the
branches and other sales channels in driving the product.
- Drive and implement initiatives to reduce
the TAT for complaints.
- Support the Head of Card Issuing to
ensure that monitoring tools developed are applied and effectiveness of
training and other ‘people development’ activities are properly monitored.
- Monitoring of card authorization levels
and fraud risk management
Risk, Legal and Compliance
- Ensure that all activities and duties are
carried out in full compliance with regulatory requirements,
Enterprise-Wide Risk Management Framework and internal Absa Bank Policies
and Policy Standards. Understand and manage risks and risk events
(incidents) relevant to the role.
- Ensure all products are compliant with
the banks and regulators, schemes, processors/payment gateways compliance
requirements.
- Maintain an RCSA for all the products.
- Do regular reviews of product compliance
status.
- Documentation, review, resolution and
escalation (where necessary) of any compliance exception items.
- Ensure all mandatory training is
completed to the deadline and understood within given timescales.
- Successful independent conformance
assurance
Technical Skills/Competencies
- Excellent numerical and data analytical
skills
- Stakeholder engagement and negotiation
skills
- Self-driven and result oriented
- Excellent communication skills
- Good analytical and interpretation skills
- Interpersonal skills
- Time management skills
- Team working ability
- Presentation skills
- Organizational and planning skills
- Customer service & people-oriented
skills
Knowledge and Expertise
Essential
- Knowledge of card products & services
- 4 years of working knowledge and
practical skills in a card business environment
- Knowledge of card products
- Knowledge of the card industry
- Knowledge of MI tools required for
Portfolio interventions.
Experience, qualifications, and other requirements
specific to the role.
- Educational Qualification
- Minimum bachelor’s degree
- Master’s degree will be an added
advantage.
How To Apply