Location: Lavington, Nairobi
Our Client is looking for a well-organized vibrant
self-driven Marketing Manager. The role reports to the Managing Director.
About
the Client:
A busy events management firm specializing with both
corporate and social functions in Nairobi and Kenya.
Objective:
To effectively expand into new client markets and
maintain current client relationships. Oversee diverse client accounts to
enhance awareness, visibility, and revenue generation, meeting sales and
business goals through various communication, marketing, and public relations
strategies, all aimed at fulfilling client requirements.
Qualifications and Requirements
Bachelor’s Degree in Business
Administration or Marketing, Public Relations, Communication or any other
industry-related field.
Diploma in Sales and Marketing from a
recognized university.
At least 5 years’ relevant experience
in related marketing role
Proven working experience in the
Events Industry
Proficiency in MS Office Suite.
Proficiency in social media marketing,
and digital marketing at large
Competencies
and Skills
Effective verbal and written
communication skills.
Problem solving skills – Proactively
picks up issues and correct them on time
Strong interpersonal skills
In-depth knowledge of the industry and
its current events.
Ability to work handle pressure and
meet deadlines.
Great interpersonal skills, enjoys
meeting new people/outgoing
Excellent time management and
organization.
Experience with creating a marketing
campaign, marketing strategy, and marketing plan.
Experience with online marketing,
including social media, and content marketing.
Excellent public relations skills
Ability to quickly adapt to change.
Familiarity with a variety of
concepts, practices and procedures in events management
Aggressive with strong selling skills
Confident and presentable to hold
meetings with clients
Professional demeanor
Good relationship networks.
Proficiency with Customer Service and
Marketing systems.
Excellent communication skills and the
ability to anticipate the needs of customers.
Exceptional customer service skills.
Key Responsibilities and Duties
Developing a pricing strategy that
maximizes profits and market share but considers customer satisfaction.
Develop, present, and implement the
annual marketing plans and revenue generation budgets in line with the
company’s objectives
Establish, develop and maintain
positive business and customer relationships.
Organize and participate in corporate
events including marketing journeys to market the company’s services promote
awareness and convert leads.
Creating promotions with advertising
managers.
Developing and managing advertising
campaigns.
Building brand awareness and
positioning.
Evaluating and maintaining a marketing
strategy.
Directing, planning and coordinating
marketing efforts.
Communicating the marketing plan.
Developing each marketing campaign
from start to finish.
Researching demand for the
organization’s products and services.
Evaluating competitors and Conducting
Data Analysis
Manage the social media platforms
including Facebook, Twitter, and Instagram and promptly respond to potential
clients’ inquiries
Champion clients at all levels
internally.
Build new business relationships using
existing industry contacts.
Create and execute revenue/visibility
growth campaigns and events for the different accounts handled.
Develop quotes and proposals for
different communication initiatives.
Achieve revenue targets and goals.
Manage client relationships and
provide clients with excellent service and support.
Give feedback and suggestions for
improvement and market research to the Director.
Plan and oversee new communications
and PR initiatives and overall corporate Communication.
Website Management, Social Media
Management.
How To Apply
Interested and qualified candidates should forward their
CV to: careers@italgloballtd.com using
the position as subject of email.