Head of Strategic Partnerships & External Relations
Marketing Officer
Social Media Officer
Graphic Designer
Digital Marketing Officer
Systems Officer
Job Purpose
Responsible for identifying and developing new strategic
partnerships with potential partners for the university and lead the student
academic exchange program.
Responsibilities
·
Identify and prioritize potential
partners based on strategic fit, speed of implementation, and growth
opportunity
·
Assess viability of partnerships
including overseeing all necessary economic assessment, financial valuation,
and other supporting analyses for specific opportunities
·
Manage contract development and
negotiations to secure mutually beneficial arrangements that provide an
opportunity for long-term growth
·
Ensure measurement and tracking
systems are in place to gauge new opportunity effectiveness by preparing
dashboards and other communication tools; and lead crossfunctional forums to
provide regular updates and performance reviews.
·
Lead collaboration efforts with
identified partners for the University
·
Work with the Deans of Schools, Dean
of Students and Academic Registrar to execute the student academic exchange
program
Qualifications
Academic Qualifications
·
Master’s degree in a relevant field
Work experience required
·
Minimum of eight (8) years relevant
experience
Skills and Competencies
·
Interpersonal skills
·
Communication skills
·
Organising and time management skills
·
Team player
·
Detail oriented
·
Ability to prioritize
·
Discretion and confidentiality
·
Time flexibility
Marketing Officer
Job Purpose
Responsible for driving business growth, sustainability and
profitability by researching market conditions, producing marketing materials,
creating a marketing campaign and managing sales pitches for prospective
students.
Responsibilities
·
Support development and
implementation of marketing and business development strategy
·
Create tools and materials to deliver
on the marketing and business development strategy e.g. proposals, pitches,
videos, letters, posters, brochures
·
Measure and report performance of
marketing campaigns and assess against departmental goals. Provide
recommendations on the same
·
Visit existing and potential
students/ clients to drive business growth
·
Create advertising and publicity
campaign strategies and content that are informed by a deep understanding of
the business, programs and target audience
·
Review produced artwork in readiness
for execution in selected platforms
·
Negotiate and agree with media houses
on the most appropriate media spaces and rates
·
Develop measurement tools for marketing
research and intelligence. Manage projects from inception through
presentations, supporting roll out of customized surveys/ discussion guides/
screeners, analyzing data, interpreting results and providing actionable
insights
·
Develop customer survey tools, roll
out, and analysis of results
·
Monitor customer feedback to improve
customer experience across every touch point, develop innovative ideas and
action plans to help in enhancing customer service
·
Study the market to identify customer
needs, target groups and demographic segments, position of the University in
the market, effectiveness of product delivery channels
·
Monitor competitors’ behaviour
including strategic direction, market share, growth and plans
·
Provide key input in the design of
the organisation brand manual
·
Organise college fairs, tours, and
other student attraction programs on-campus
Job Dimensions
Financial Responsibility
·
Participate in the development of the
department’s annual budget
Working Conditions
·
Works predominantly within a comfortable
office environment
Qualifications
Academic Qualifications
·
Bachelor’s degree in a relevant field
Professional Qualifications / Membership to professional
bodies
·
Relevant professional qualification
·
Member of a relevant professional
body
Work experience required
·
Minimum of three (3) years’ relevant
experience
Skills and Competencies
·
Interpersonal skills
·
Communication skills
·
Organising and time management skills
·
Team player
·
Detail oriented
Social Media Officer
Job Purpose
Responsible for creating social media content and managing all
social media channels so as to sustain an engaging audience/ customer
experience and satisfaction.
Responsibilities
·
Develop engaging, creative,
innovative content for regularly scheduled posts
·
Ensure a consistent brand message
across all the social media channels
·
Research and analyse social media
trends, including web visitor data, to improve social media presence and
campaigns efficacy
·
Manage all social media accounts, and
any outsourced copywriters and content creators
·
Collect all enquiries and record on
the general enquiries tracker. Ensure all enquiries are responded to within the
hour
·
Coordinate different department’s
production of content for webpages and social media channels. Edit, review,
proofread and publish the content
Job Dimensions
Financial Responsibility
·
Participate in the development of the
department’s annual budget
Working Conditions
·
Works predominantly within a
comfortable office environment
Qualifications
Academic Qualifications
·
Bachelor’s degree in a relevant field
Work experience required
·
Minimum of three (3) years relevant
experience
Skills and Competencies
·
Interpersonal skills
·
Communication skills
·
Organising and time management skills
·
Team player
·
Detail oriented
Graphic Designer
Job Purpose
Responsible for designing and creating graphics and related
content to meet university and promotional needs, leveraging on computer
applications, artistic or decorative effects while complying with the
university brand guideline.
Responsibilities
·
Design marketing materials including
proposals, pitches, videos, letter, posters, brochures and contracts
·
Design graphic, visual and digital
content for posters, flyers, billboards, banners, T-shirts and other
promotional items
·
Create designs, concepts, and sample
layouts, based on knowledge of layout principles, aesthetical design concepts
and using the band guide
·
Maintain archive of images, photos,
or previous work products
·
Prepare illustrations or rough
sketches of material, discussing them with relevant parties and making
necessary changes
·
Liaise with creative, media, and
printing agencies for graphic material procurement. Confer with printing
companies to discuss and determine print quality and standards
·
Coordinate the printing of academic
certificates and other materials
·
Provide key input in the design of
the University’s brand manual
·
Provide design support for
newsletters, digital marketing materials, program booklets, email signature,
web-banners and other publication of the University
Job Dimensions
Financial Responsibility
·
Participate in the development of the
department’s annual budget
Working Conditions
·
Works predominantly within a
comfortable office environment
Qualifications
·
Bachelor’s degree in a relevant field
Work experience required
·
Minimum of three (3) years relevant
experience
Skills and Competencies
·
Interpersonal skills
·
Communication skills
·
Organising and time management skills
·
Team player
·
Detail oriented
·
Artistic skills
Digital Marketing Officer
Job Purpose
Responsible for developing, implementing and managing marketing
strategies, campaigns and content that promote the University, its products and
services, in the digital space/ online.
Responsibilities
·
Create digital marketing strategies,
campaigns and content
·
Develop a website traffic plan and
create goals and benchmarks to meet. Attain key performance indicators such as
reducing the website bounce rate, increasing dwell time or improving conversion
·
Use data from web tracking tools like
Google Analytics to check the effectiveness of marketing campaigns
·
Use techniques like Search Engine
Optimisation (SEO) and Search Engine Marketing (SEM) to track, drive website
traffic and acquire leads/customers
·
Identify new trends in digital
marketing, evaluate new technologies and ensure the University is at the forefront
of industry developments
·
Collaborate with graphic designer to
create digital designs, concepts, and sample layouts, based on knowledge of
layout principles, aesthetical design concepts and using the band guide
·
Provide support in analysis of
customer needs through digital interaction surveys and analysis
·
Monitor competitor’s behaviour in the
areas of digital marketing including channel strategies, channel type, content
and programs and future plans. Provide recommendations on the same
Job Dimensions
Financial Responsibility
·
Participate in the development of the
department’s annual budget
Working Conditions
·
Works predominantly within a
comfortable office environment
Qualifications
·
Bachelor’s degree in a relevant field
Work experience required
·
Minimum of three (3) years relevant
experience
Skills and Competencies
·
Interpersonal skills
·
Communication skills
·
Organising and time management skills
·
Team player
·
Detail oriented
·
Artistic skills
Systems Officer
Job Purpose
Responsible for providing system support for the Institute of
Open, Distance and e-Learning, to facilitate the hosting and creation of
learning content on the learning platform.
Responsibilities
·
Work closely with ICT department to
facilitate the hosting, creation, and back-up of learning contents on the
learning platform
·
Upload trimester units for open,
distance and e-learning on the university learning management system (LMS)
·
Administer students’ enrolments on
the online platform. Create, edit, add and drop classes on E-Naz
·
Provide advisory and technical
support in the creation of open, distance and e-learning programs/courses.
Guide online users on related challenges
·
Follow up with the lecturers on
examination administration and assist them to key in grades on the University
Management System
·
Reset learners passwords when
necessary
·
Maintain and update student records
using the University Management System
·
Initiate and recommending updates of
E-Learning Technology (MOODLE) and infrastructure to enhance better E-learning
course delivery services
·
Integrate MOODLE and CAMS Learning
Management Systems for the University
Job Dimensions
Financial Responsibility
·
Participate in the development of the
department’s annual budget
Working Conditions
·
Works predominantly within a
comfortable office environment
Qualifications
·
Bachelor’s degree in a relevant field
Work experience required
·
Minimum of three (3) years relevant
experience
Skills and Competencies
·
Interpersonal skills
·
Communication skills
·
Organising and time management skills
·
Team player
·
Detail oriented
·
Discretion and confidentiality
How to Apply
Applications giving full details of age, marital status,
education and professional qualifications, experience, current post, salary and
other financial benefits, copies of certificates, curriculum vitae, transcripts,
the names and addresses of three referees (one of whom should be present or
previous employer) should be addressed to: –
The Vice Chancellor
Africa Nazarene University
P.O. Box 53067 – 00200
Nairobi
Applications should reach the office not later than 8th
November, 2019. Applications could also be dropped at the Vice Chancellor’s
Office at the Ongata Rongai Campus. Note that only short listed candidates will
be contacted.
Please note that Africa Nazarene University is an Equal
Opportunity Employer.