We’re looking for a Creative Strategist to work with our clients on the production and realisation of original concepts and innovative creative mechanics for their paid media campaigns.
Responsibilities
- Conceptualising and designing high-impact
static, video and UGC creatives to help our customers gain competitive
edge
- Owning the project management of our
entire ad creation process to help our team stay on track with creative
research, delivery and testing
- Auditing the brand and products of our
customers to deeply understand their industry and define the most
effective communication angles they should adopt to resonate close to
their end customers
- Conducting competitive research to
identify our customers environment and draft creative best practices for a
given industry and market
- Working closely with our Paid Media
Managers to build content that optimally fits marketing channels and share
performance insights
- Being the connecting link between data
and creatives to understand the performance of your work through an
iterative A/B testing approach
- Being on the constant lookout for new
formats, hooks, scripts, and angles, ensuring our content is always one
step ahead
- Participation in tech events and customer
trainings to grow your skills and represent Welcome Tomorrow
Qualifications
- 3+ years of experience in a creative
agency or freelance work
- Mastery of Figma and Photoshop
- Experience designing creatives for ad
campaigns (ex: Meta, Google Ads)
- A portfolio of work showcasing your
design & animation mindset and skills
- Excellent interpersonal and relationship
skills to maintain customer relationships
- A permanent curiosity, sense of
observation and repartee, a strong feel for advertising
- Understanding of performance-based
marketing strategies
- Familiarity with new and traditional
brand channels and media
- You have experience working with Notion (ideally,
you are Notion Essentials Certified)
- Experience working in a start-up and
dynamic environments
- Experience working with After Effects or
Illustrator
- Experience working with Google Web
Designer and building dynamic HTML5 creatives
How To Apply