Your mission at Sistema.bio:
The Social Media Specialist is responsible for the
development and execution of social media strategies for Sistema.bio. Create
engaging content, optimize company pages, and foster community interaction.
With expertise in social media marketing and analytics, drive customer
engagement, website traffic, lead generation and revenue growth for digital
channels.
Duties & Responsibilities
Building, implementing and measuring
the success of organic and paid social media strategy.
Co-designing with the marketing team
the monthly social media content ((copy & captions)) based on the digital
marketing strategy; and coordinating with creative teams to produce graphic,
video and interactive media elements.
Scheduling, and posting the monthly social media content to be 100% visible on our platforms (LinkedIn, Twitter, IG, FB, YouTube).
Engaging with various audiences,
farmers, institutions, followers and team members to build community
engagement in digital channels for Sistema.bio and channel prospects and
opportunities to our partners network in the region.
Reviewing metrics dashboards to
improve campaign performance and perform monthly social media KPIs and analysis
reports.
Ensuring the brand’s messaging,
visuals, values, and overall identity remain uniform and cohesive across all
channels and touchpoints, both online and offline.
Qualifications
Possess a bachelor’s degree in
Marketing, Communications, or a related field.
You have 3+ years of work experience
in digital advertising and community management.
You have experience in paid social
campaigns on Facebook, LinkedIn and Google Ads.
You are passionate about taking care
of the customers and making sure they have a great experience.
You have a sharp sense of what makes a
story shareable and you have brilliant storytelling skills.
You can work in a multicultural team.
You are deeply analytical and use
data/consumer insights to drive decision-making.
You are a digital native who loves to
be on top of digital trends and has a natural talent for finding out about how
digital platforms work.
You have basic knowledge of video
editing.
You have basic knowledge of graphic
design Adobe Suite software (Canvas, Photoshop and Illustrator).
You have basic skills in
photography.
How To Apply