Responsibilities:
- Developing monthly content plans
for marketing campaigns whilst maintaining an adherence to brand
guidelines.
- Rolling out digital marketing
plans.
- Developing campaign concepts for
positive brand awareness.
- Developing creative visual
solutions following the process from concept through to production
- Conducting research on market
trends, brand audiences, competitors and end-to end consumer journey to
drive engagements and conversions
- Conducting research on market
trends, brand audiences, competitors and end-to end consumer journey to
drive engagements and conversions
- Working alongside marketing to
craft online and offline marketing (including emails, social media ads),
video assets and photography assets for content marketing
- Leading creative projects
including but not limited to photo shoot/ video shoots for product ads,
including on-shoot management.
- Analyzing digital data to draw
key recommendations around website optimization
- Conducting social media audits to
ensure best practices are being used
- Maintaining digital dashboard of
several different accounts
- Co-ordinating with sales team to
create marketing campaigns
- Stay updated on industry trends,
best practices and emerging digital marketing technologies to ensure
continuous innovation and optimization
- Manage and maintain our online
presence, ensuring consistency and accuracy across all digital channels
including management of SEO/SEM, marketing database, email, social media
and display advertising campaigns.
- Functional understanding of the
product. Can communicate and present the value proposition of the product
to the customers and colleagues.
- Performing administrative tasks
to ensure the functionality of marketing activities.
- Conducting market research and
analyzing marketing surveys.
- Employing online marketing
analytics to gather information from web and social media pages.
- Updating databases, spreadsheets,
and inventory lists.
- Preparing promotional
presentations and organizing promotional events.
- Composing and posting online
content for the company’s social media page and website.
Requirements:
- An undergraduate degree
- Have at least one-year experience
in digital marketing
- Strong organizational and time
management skills ability to adhere to deadlines, multi-task and be able
to prioritize
- Entrepreneurial spirit with
demonstrated creativity & innovation in business
- Ability to learn quickly and
manage workload in a demanding environment
- Experience with Microsoft Office
(Word, Excel, PowerPoint)
- Outstanding communication skills
with a strong attention to detail
How To Apply