About the Job
Our client a through the line (TTL) advertising,
marketing, branding, digital and creative agency with presence in Africa
is seeking to recruit two digital marketing account managers. The Creative
Agency works with brands helping them build branding, marketing,
activations and promotions, merchandising, communications, route to
market strategies and digital strategies while telling their
stories through videography, photography and media
production. Responsibilities encompass crafting digital campaigns, overseeing
clients’ social media engagement, and assessing the efficacy of marketing
initiatives.
Roles and
responsibilities
Assessing client requirements through
face-to-face or virtual meetings to delineate • their digital objectives.
Formulating and executing a comprehensive digital strategy for designated clients. • Supervising the online presence of clients and pinpointing areas necessitating enhancement.
Delivering impactful social media
strategies and providing training to clients as required. • Evaluating the
efficacy of digital strategies by monitoring metrics such as customer
conversion rates and cost-per-click.
Cultivating enduring, positive
relationships with clients to foster trust.
Generating regular reports on the
performance of digital advertising campaigns. • Serving as a primary contact
for clients to address digital management inquiries or issues. • Staying
updated on developments in the digital industry.
Conducting performance reviews and
analysing the digital marketing activities of clients. • Proficiency in
analysing marketing outcomes, effectively communicating both successes and
shortcomings, and proposing recommendations for further enhancement.
The desired candidate
will have but not limited to:
A bachelor’s degree in marketing,
communication, or a related field.
At least 3 years of experience as a
digital account manager, or a similar role. • Excellent knowledge of digital
best practices, marketing strategies, and social media management.
Excellent presentation, communication,
and negotiation skills, with experience liaising with clients at senior
level.
Experience in participating in new
business pitches.
Excellent organizational and time
management skills with strong attention to detail. • Experience and a strong
understanding of digital marketing channels such as, online advertising, SEO,
and social media.
Able to act on own initiative, but
also work as part of an established team. • Be able & willing to make
decisions and be accountable & take responsibility for those
decisions.
How to Apply:
Kindly forward your application to recruitment@ideon.co.ke indicating
the job title as the subject. This is an urgent hire, and applications will be
reviewed on a rolling basis.
This
job description may be reviewed, revised and updated as required to meet
department and/ororganizational objectives.