Research Assistant Manager
Position
Summary
Kenya Tourism Board –
KTB seeks to recruit competent individuals to fill the following
positions: KTB Assistant Manager Research.
Brief About Kenya
Tourism Board (KTB)
Kenya Tourism Board (KTB) is a State Corporation established under the Tourism Act whose mandate is to market Kenya as a tourist destination locally, regionally and internationally.
KTB’s marketing strategy includes inspiring the world through a powerful brand Kenya by digital marketing programs that takes advantage of the latest technology and research-based strategies. The position(s) above is key in order to deliver on this strategy and for Kenya to compete effectively with other destinations.Key
Responsibilities:
- Assist in developing and implementing KTB’s
Research strategy, policies, mission and vision
- Prepare the Research budget for
approval.
- Undertake monitoring and evaluation of marketing
performance.
- Ensure timely and efficient implementation of
Research strategy and Annual Work Plan (AWP) and ensure that departmental
performance targets are set and achieved.
- Implementing policies to ensure that Research is
effectively used to support the business objectives of KTB to increase
productivity and increase results in order to ensure internal and external
customer satisfaction and ensure seamless interdepartmental linkages.
- Identify process improvements in Research that
reduce cost, improve quality and allow for the more efficient usage of
organizational resources.
- Implement Quality Management System within the
Research unit.
- Support the assessment of market or product opportunities
through the delivery of relevant and timely market
intelligence
- Support the analysis of customer needs and
customer satisfaction through specific market research projects:
quantitative and qualitative analysis to include client segmentation and making
recommendations based on research.
- Ability to mine and analyze marketing data from
research as an added advantage
Key Qualifications and
Experience
The ideal candidate must
possess the following:
- Six (6) years’ relevant experience
- Bachelor’s Degree in Research Applications,
Mathematics, Statistics & Economic or its equivalent
- Master’s Degree Research Applications, Statistics,
Economics, Business Administration or its equivalent
- Certificate in project management, monitoring, and
evaluation or any relevant field
- Management course lasting not less than four (4)
weeks from a recognized institution will be an added advantage
- Proficiency in Computer Applications
How
To Apply
Interested and qualified
candidates are advised to make applications online by 5:00pm 31st January
2022
No hard copy
applications will be accepted.
Shortlisted candidates
will be required to submit VALID DOCUMENTS to satisfy the requirements of
Chapter 6 of the Constitution of Kenya 2010 and will be required to submit
among other documents:
- Certificate of Good Conduct from the Directorate
of Criminal Investigations;
- Clearance Certificate from the Higher Education
Loans Board;
- Tax Compliance Certificate from the Kenya Revenue
Authority;
- Clearance from the Ethics and Anti-Corruption
Commission
- Report from an Approved Credit Reference
Bureau
“KTB is an equal
opportunity employer and commits to diversity and gender equality.”
Interested and
qualified? Go to Kenya Tourism Board on
docs.google.com to apply