Job Vacancy: Product
Marketing and Content Executive
We are a novel sports betting company way
on its way to becoming an industrial maverick. We don’t have Teams we have
Tribes.
Each Tribe is made up of small, agile and
autonomous squads who work collaboratively with a shared purpose.
As a product marketing and content
executive, you will work within a specific squad in order to help the Core
tribe meet their customer and platform strategies.
You will take ownership of key product
marketing and content features and journeys and focus on the customer and their
experience.
You will help to shape the Product Vision and Strategy and own the prioritization and management of the discovery and delivery roadmaps.
You will help to shape the Product Vision and Strategy and own the prioritization and management of the discovery and delivery roadmaps.
Both internal and external stakeholder
management is key and the use of data to drive your decisions focused on the
customer and their experience and makes sure the right things are delivered at
the right time.
Finally, you will display the values that we consider a great product person should have: Proactivity, Collaboration and Thought Leadership.
What you will do as a Product Marketing and Content Executive
Finally, you will display the values that we consider a great product person should have: Proactivity, Collaboration and Thought Leadership.
What you will do as a Product Marketing and Content Executive
·
Be
responsible for updating content across Key Segment Products
·
Supporting
the website’s marketing content and communication to ensuring we deliver on
KPIs. This will involve uploading bookmaker offers, maintaining affiliate
links, and managing key converting site inventory.
·
Update
content in line with special and time limited offers.
·
Day-to-day
management of our social media strategy to amplify content, raise brand
awareness, and address any customer interaction
·
Ensure
competitions and promotions are run in accordance with promotion rules
·
Offer
key support to Product and Accounts Teams
·
Develop
innovative product marketing, content and communication solutions to complex
problems
·
Assist
in management and maintenance of content for key products within segment.
·
Liaise
between PR for content marketing materials to create traffic to the site.
·
The
Person
·
A
demonstrated background in product marketing and content management.
·
Ability
to work independently and capable of taking initiative on specific projects.
·
Experience
of involvement in product marketing campaigns designed to drive leads and
conversions.
·
Excellent
research skills and acumen in SEO.
·
Strong
written and verbal communications skills.
·
Ability
to work independently and under strict deadlines and pressure.
·
A
positive and flexible attitude.
·
Demonstrated
use of new tech and Greenfield thinking to take our betting and gaming
experiences to the world.
·
A
flair for the sports betting industry and B2B.
Qualifications
·
A
degree in marketing, communication or a relevant business degree.
·
A
professional qualification will be an added advantage.
·
At
least five (5) years professional working experience.
·
Experience
in WordPress or content management systems, with at least 3 years hands-on
experience on managing e-commerce websites.
·
Sound
experience of how to structure and optimize content for web.
Job Vacancy: Creative Executive
We
are a novel sports betting company way on its way to becoming an industrial
maverick. We don’t have Teams we have Tribes.
Each
Tribe is made up of small, agile and autonomous squads who work collaboratively
with a shared purpose.
You
will work with a group of people with raw energy, natural talent, and the kind
of spirit that helps us think big, act bold, and change the game.
We need a dedicated creative executive who can create interesting, innovative business solutions. You will need to demonstrate that you have the ability to shape your creative world through words, design, media, and interaction.
We need a dedicated creative executive who can create interesting, innovative business solutions. You will need to demonstrate that you have the ability to shape your creative world through words, design, media, and interaction.
You
will also demonstrate that you have power over your skills, and that you can
push yourself to the top of your creative game.
What you will do as a Creative Executive
What you will do as a Creative Executive
·
Collaborating with the Communications
and marketing team to develop branding and promotional strategies.
·
Working in tandem with key
operational roles to identify and create new methodologies for comprehensive
and granular distributions that accurately reflect the value of products over a
wide variety of media.
·
Develop overall concept and ideas for
photo shoots and creative designs for ads and promotional material.
The
Person
·
A demonstrated background in creative
development and management.
·
Ability to work independently and
capable of taking initiative on specific projects.
·
Good taste, maturity and focus is a
must.
·
Ability to work in a fast-paced and
dynamic/ever-changing environment.
·
A positive and flexible attitude.
·
Demonstrated use of new tech and
Greenfield thinking to take our betting and gaming experiences to the world.
·
Take photos for events/special days
as they arise for the purpose of posting to social media.
·
Work with the marketing and content
teams to develop overall concept of piece(s), desired look, purpose, etc.
·
Create ads, brochures or other
promotional material.
·
Create a cohesive look for all
marketing/promotional materials within a given campaign or time span so each
piece, while looking unique, will coordinate for branding purposes.
·
Maintain design of and order all
company branded assets and documents.
Qualifications
·
A degree in design or a relevant
business degree.
·
A professional qualification will be
an added advantage.
·
At least five (5) years professional
working experience in a comparable environment is a MUST.
·
Working knowledge of Microsoft
Office, Photoshop or other design software as needed.
·
Strong understanding of photography
and design for marketing purposes.
·
Sound experience of how to structure
and optimize content for web.
Creative
Executives are the future. Are you ready to define yours?
If you believe this is the right role for you, send your cover letter and CV to sportsbettingkenyajobs@gmail.com to be received no later than December 1, 2017.
If you believe this is the right role for you, send your cover letter and CV to sportsbettingkenyajobs@gmail.com to be received no later than December 1, 2017.
Interviews
will embark on a rolling basis until the right candidate is found.
A competitive package will be provided to the successful candidate.
A competitive package will be provided to the successful candidate.
Please
note that as a result of the numerous applications we may receive; only the
successful candidates will be contacted.
