Our
client a large manufacturing company in Nairobi wishes to till the Position
of
Marketing
Manager (FMCG)
Ref: SGK-MM/09/2016
Job
Profile
- Responsible
for the performance and growth of the brands including; volume &
revenue targets achievement, Profit & Loss, brand positioning, pricing
strategy and product lifecycle.
- Implement
short and medium -term marketing plans & initiatives that are aligned
to overall brand and business growth objectives.
- Tracking
and interpreting sales performance arid competitor activities and
recommending short & medium term brand plans for growth to senior
management.
- Lead
trade and consumer research (usage & attitude) efforts to understand
customers and consumers’ perceptions and behaviour and formulate effective
marketing plans to ensure the brands receive maximum visibility, meet
customers’ current and future needs and gain and retain market share.
- Develop
& manage the marketing budget to secure maximum value /return.
- Drive
and motivate a cross functional team in the timely commercialization of
new products through execution of set guidelines for product proposition
(product, packaging, pricing); Brand communication arid activation;
Customer and consumer engagement (experiential & sampling).
- Responsible
for the maximisation of existing brand / product potential including;
renovation, relaunch, intellectual property protection.
- Ensure
company improvement systems designated initiatives are implemented leading
to continual improvement.
Personal
Profile
- University
degree in Marketing or any other business related field.
- Those
with professional qualifications in Marketing will be given priority.
- An
MBA is an added advantage.
- Minimum
five (5) years’ progressive relevant experience in Brand Marketing in FMCG
Environment, some of which could have been in a World Class communication
agency demonstrating a thorough understanding and knowledge of Consumer
and Trade Marketing, Excellent communication, presentation and
interpersonal skills.
- Excellent
foresight, analytical, planning, problem-solving and meticulous
organizational skills
- Be
highly proactive, sell-motivated and have the ability to multitask.
- Ability
to lead and influence cross functional project teams effectively.
- Proven
ability to work with and manage marketing agencies (PR, Communication,
Advertising, and Research).
Very
attractive salary plus benefits will be offered.
Applications indicating current / previous salary can be e-mailed to:
recruit@ikillgeographic.com
or
post to the
Recruitment
Division,
Skills
Geographic (K) Ltd.
P.O
Box 20407-00100 Nairobi Kenya
or
Hand delivered to our office at Vision Plaza 1st Floor Suite 37, Mombasa Road,
Nairobi.
Tel: 020- 2385928.
So as
to reach not later than 14th September 2016.
