Kenya Broadcasting Corporation is a
state corporation committed to excellence in broadcast services to our
audience, customers and the public. Its aim is to inform, educate and entertain
the public through Radio and Television services.
Brand Managers
SS BE4 – BE3 (1 Post – TV Services; 1
Post - Radio Services)
The Role: Reporting to the Marketing Manager, the successful
applicants will be responsible for the overall Development and Management of
Radio and Television Brands with the aim of achieving and maintaining
leadership positions in the market.
Duties and Responsibilities:
Duties and Responsibilities:
- Prepare and Implement annual brand plans to
achieve set targets.
- Ensure Brand profitability is achieved through
optimal management of resources.
- Collect, Analyze & Prepare brand reports
and conduct competitive market analysis.
- Develop and Implement Brand Communication
Strategies.
- Liaise with External Agencies in developing
and implementing Brand Strategies.
- Plan and Coordinate Market Research
activities.
- Identify and Initiate Brand Improvements to
meet changing market needs
- Responsible for New Product(s) Development
- Utilize Consumer-driven Insights to drive
long-term growth of the Brands
Education Requirements:
- Bachelor’s Degree in Commerce (Marketing
option) or related field from a recognized University
- Post Graduate Diploma preferred
- Masters Degree (Marketing option) will be an
added advantage.
Professional Requirements:
- Strong understanding of brand management
- Must be able to work collaboratively with
Agencies and Internal resources to build brand equity
- Post-Graduate Diploma in marketing preferred.
Minimum Experience:
- Must have served in a Brand Management
position for at least five (5) years with demonstrable professional
ability in a large and busy organization.
Sales Managers
SS BE4 – BE3
3 Posts
The Role: Reporting to the Advertising Manager, the successful applicants will Coordinate and Manage sales operations at the respective regional levels (i.e. Nairobi, Western and Central regions) to achieve monthly sales target.
Duties and Responsibilities:
The Role: Reporting to the Advertising Manager, the successful applicants will Coordinate and Manage sales operations at the respective regional levels (i.e. Nairobi, Western and Central regions) to achieve monthly sales target.
Duties and Responsibilities:
- Preparation of sales targets and forecasts
- Managing a team of advertising executives
- Maintaining good client service and
relationship management
- Monitoring market trends and generating new
ideas for sales and market expansion
- Developing sales strategies to achieve revenue
growth
- Maintaining and fostering business relationships
- Assessment and evaluation of the sales team
- Coordinating and training of the sales team
- Monitoring brand sales performance and
preparations of brands’ performance reports.
Education Requirements:
- Bachelor’s Degree in Marketing or any Business
field from a recognized University.
- Post-Graduate Diploma in Sales/Marketing.
- A masters Degree will be an added advantage
Professional Requirements:
- Leadership and people management skills
- Five years in leadership position
- Excellent client service skills
- Ability to cultivate long standing client
relationships
- Strong understanding of lead generation
- Superior communication and presentation skills
- A good understanding and experience in the
media industry will be an added advantage
Minimum Experience:
- Must have served in Sales and marketing in a
senior position for at least three (3) years preferably in Broadcasting
Industry.
Interested candidates who meet the
above criteria must submit:
1.
Detailed and current CV
2.
Copies of relevant certificates
3.
Cover letter demonstrating why they
qualify for the relevant position
4.
Names & contact information for
three (3) referees
5.
Current remuneration package and
expectations.
The applications must be received on
or before 30th October, 2015.
Managing Director
Managing Director
Kenya Broadcasting Corporation
P.O Box 30456-00100
Nairobi
KBC is an equal opportunity employer.
KBC is an equal opportunity employer.
Women, Persons with Disabilities and
the Marginalized are encouraged to apply