Pernod
Ricard Kenya, a co-leader in the wines and spirits industry, is looking for a
Social Media Strategist who is passionate about consumers, is familiar with
community management/ social media and is a great writer and storyteller.
The Social Media Strategist will
specifically be responsible for the following:
- Develop strategies to increase engagement and interaction on social media
- Ensure the online reputation of our brands;
- On behalf of the brands, manage our Instagram streams and participate in the dialogue with customers on our Facebook pages;
- Develop and maintain relationships with key community members. Identify the best community members across social media platforms and our web sites site. Identify bloggers / e-influencers;
- Consolidate and share consumer discussions with the rest of the team, work closely with brand teams and the digital team.
- Work together with our digital agencies with regards to analytics and to help build a solid leadership in social media in Kenya.
- Work closely with our eCRM department to create meaningful on two one discussions with consumers;
- Measure, analyze, measure some more, and report (Google analytics, Vitrue, and other metrics tools); and
- Reporting and monitoring of social media activity within the alcohol and spirits industry in East Africa.
The successful candidate should have
the following qualifications:
- Bachelor’s degree in a relevant field
- Two (2) years relevant experience;
- A very good writer and storyteller (able to execute product pitches);
- Excellent communication and presentations skills. (copywriter background in digital agency a plus);
- Experience with social tools (blogs, discussions, Facebook, Twitter, Linkedin and Google +) and metrics tools;
- Ability to handle stress and conflict situations;
- Must have a sense of conviviality; and
- Be a connoisseur of the Kenyan nightlife and lifestyle.
If you
believe you qualify for this position, please apply for the position by
uploading your CV to our website: www.dpckenya.com
under Vacancies.
Only
qualified candidates shall be contacted
