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Market Entry Associate Vacancy Announcement

Vacancy: Market Entry Associate

Dynamic People Consulting is recruiting a Market Entry Associate for our client Sodexo Benefits & Rewards (B&R) Services Company, which operates in 34 countries worldwide. 

As an expert in motivation strategy, Sodexo B&R offers its clients a whole range of solutions to encourage and reward performance.

The Market Entry Associate will have the overall responsibility for developing insights to support market entry of B&R into Kenya.

The Market Entry Associate will specifically be responsible for;

  • Complete the evaluation of the market. This will include but will not be limited to
  • Field research and interviews, mainly with General Managers and Human Resources practitioners
  • Remote research
  • Interactions with marketing agencies
  • Analyze current demand for services, including segmentation and sizing of demand
  • Represent the company externally. This will lead you to
  • Interact with Sodexo and appointed consultants
  • Network with key internal and external stakeholders (i.e. employers and employees associations, policy makers, Kenyan ministries, etc.)
  • Prepare the landing of Sodexo B&R in Kenya from an operational point of view (i.e. licensing, office location, sourcing suppliers, etc.)
  • Produce a realistic business model

The successful candidate should have the following qualifications:
  • Bachelors degree in Business or other related field
  • Masters degree will be an added advantage

Five (5) years confirmed professional experience from one or more of the following fields:-
  • Sales or marketing (ideally services)
  • Strategy consulting
  • Business development
  • Must be an excellent communicator
  • Should be tenacious and able to work in total autonomy
  • Must  be entrepreneurial
  • Must possess good interpersonal and networking skills
  • Must have a strong client focus
  • Should be structured, have a great attention to details, and can present ideas clearly
  • Must be an experienced user of the Microsoft Office package, particularly Excel and Power Point.

If you believe you qualify for this position, please apply for the position by uploading your CV to our website: under Vacancies.

Only qualified candidates shall be contacted

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