We are a
blue chip Company, a leader in the broadcasting media sector.
Due to
expansion and growth, the following position has arisen within our
organization:
Regional Marketing Manager - East Africa
- Multicultural environment
- Dynamic ever changing
environment
- Technological Environment
- African continent
- Customer Focused environment
- Media Environment
- Dynamic expanding company
- Competitive environment
Customers:
- Advertising agencies
- Corporate Africa Management and
Senior Manager-Marketing
- Africa Corporate
Marketing/Customer Service/Operations
- Regional Director, GM’s and
in-country Marketing Managers
Outputs:
- Assist in the development and
implementation of Marketing Strategy for East Africa
- Develop Brand Building and
retail campaigns with the view to increase subscriber growth
- Monitor Marketing Expenditure
and additional budget requirements
- Ensure corporate identity and
brand guidelines are adhered to by in-country marketing managers and all
communication partners
- Assist with the planning and
development of Media Scheduling and Implementation of Country Specific
Marketing and Advertising plans
- Assist with planning of
in—country events (In accordance with country strategy)
- Support Sales and Churn
Management Functions
- Ensure effective management of
advertising agencies
- Co-ordinate point of sale and
promotional. items
- Compile monthly reports to
Senior Marketing Manager and Regional Director
- Conduct post campaign analysis
after each campaign
- Build and maintain good working
relationship with Sales and Marketing staff, other support functions, RD’s
and GM’s
- Ensure advertising campaigns
are in line with brand promise
- Manage the launch of new channels
- Develop and implement digital
marketing campaigns
- Extensive travel, across the
East Africa Region and South Africa
Competencies:
Knowledge
- Marketing degree (Minimum)
- Understanding of marketing to
diverse regional and cultural groups
- Minimum 5 years working
experience in Marketing, especially brand communication
- Advertising/Brand management
specialization qualification advantageous
- Knowledge/experience of working
with and managing advertising agencies
- Track record of development and
implementation of Marketing strategies
- Media/FMCG background
- Extensive understanding of East
African Region
Skills
- Cultural sensitivity
- Administration
- Flexibility
- Team player
- Communication: Verbal and
written
- Diplomacy and tact
- Interpersonal skills
- Creativity
- Relationship building
- Listening skills
- Analytical skills
- Computer skills: MS Word,
Windows, Excel and PowerPoint
Personal Qualities
- Self motivated
- Passion for the African
continent
- Attention to detail
- Interpersonal skills
- Approachability
- Initiative
- Drive and Energy
- Decisiveness
- Service Oriented
- Flexibility
- Ability to work under pressure
- Confidentiality
Applicants should submit their CV to
email address: jobs@hcsafrica.com marked “East Africa Regional Marketing
Manager” in the subject line.
Closing
date 10th July 2013
