Role: Manager Social Marketing
Reports To: Director of Development
Liaises With:Marketing Department,
Projects Department and other team members.
Job Objective:
Responsible for the
development and performance of all sales activities in assigned market.
Staffs and directs a
sales team and provides leadership towards the achievement of maximum
profitability and growth in line with company vision and values.
Establishes plans and
strategies to expand the customer base in the marketing area and contributes to
the development of training and educational programs for clients and Medical
detailers.
Works with staff
colleagues and Country Management Team to ensure cost control.
Key Responsibilities:
Key Responsibilities:
- Develops
a business strategy for the market that ensures attainment of company
sales goals and profitability.
- Initiates
and coordinates development of action plans to penetrate new markets.
- Identifies
business opportunities for the rapid expansion of product distribution to
ensure sustained achievements of expectations as outlined in the business
plan.
- Responsible
for development and implementation of marketing plan, including strategic
planning, logo and packaging design and development of customer and
provider IEC materials.
- Provides
timely feedback to senior management regarding performance.
- Directly
manages sales team devoted to the related products to ensure achievement
of organizational goals.
- Works
with the global marketing team to prepare appropriate messaging on products.
- Provides
product training to the sales team and to prospective providers or clients
(with the support of clinical staff, Integrated Marketing Team and
partners in training material development).
- Works
within the country program to expand the pharmaceutical product portfolio.
- Plans
and liaises with international procurement to ensure timely and consistent
supply of products.
- Attends
and makes presentations on behalf of Marie Stopes Kenya related to the
program at major workshops.
- Technical
support in Reproductive Health products distribution project design in
partnership with Marie Stopes Kenya Country Management Team for new donor
opportunities.
- Establishes
useful linkages with all stakeholders in order to move the agenda on
reducing unsafe and other maternal health complications.
Internal / External Cooperation
- Ensures
that all Sales teams meet or exceed all activity standards for prospecting
calls, appointments, presentations, proposals and closes.
- Delegates
authority and responsibility with accountability and follow-up.
- Sets
examples for sales team in areas of personal character, commitment,
organizational and selling skills, and work habits.
- Conducts
regular coaching and counseling with sales team to build motivation and
selling skills.
- Maintains
contact with all clients in the market area to ensure high levels of
client satisfaction.
- Demonstrates
ability to interact and cooperate with all company employees.
Minimum Qualifications
- Bachelors
of Science degree
- Post
graduate qualification e.g. MBA preferred.
- 5 years
of experience in Pharmaceutical sales with at least 2 years in
pharmaceutical sales management.
- Extensive
experience in all aspects of pharmaceutical distributor Relationship
Management.
- Experience
within the reproductive health sector highly preferable.
Applications quoting the position title with detailed CVs with
contact details of 3 referees (2 immediate former supervisors) should be
submitted to:
People and Development
Dept
pd@mariestopes.or.ke
Marie Stopes Kenya
pd@mariestopes.or.ke
Marie Stopes Kenya
On or before 21st September,
2012
NB: Please clearly indicate on the subject as ‘Manager Social Marketing’
Marie Stopes Kenya is an equal opportunity Employer
NB: Please clearly indicate on the subject as ‘Manager Social Marketing’
Marie Stopes Kenya is an equal opportunity Employer