Brands Executive
We are a manufacturing and Distribution company whose core business is to market a wide range of selected quality beverages with a countrywide and regional distribution network.
Reporting to the Head of Marketing, the successful candidate will be in charge of generating and implementing brands related marketing strategies and activities for our world class portfolio.
Specific Responsibilities
- Initiate
and organize promotion/marketing campaigns in line with annual brands
plans and targets;
- Plan
and oversee merchandising and point of sale materials to increase brand
visibility;
- Liaise
with the relevant service providers in implementation of marketing
activities;
- Monitor
and control trade and retail activities related to our brands;
- Monitor
and report on industry trends and consumer preferences;
- Initiate
product development and innovation in keeping with consumer tastes and
preferences;
- Educate
key stakeholders (distributors, stockists, waiters/ waitresses,
shelf-stockers etc) on our brands value to effectively service the
consumer;
- Champion
PR and corporate social responsibility activities for harmony with brands
promotion/marketing campaigns.
Qualification and Competences
- Be
in possession of a business related degree from a recognized university;
- Professional
certification/ membership will be an added advantage;
- Should
have two years experience in marketing/sales/communication;
- Experience
in events management is vital;
- Should
demonstrate possession of marketing/sales management skills;
- Must
be a results orientated team player with good communication skills and
ability to work under pressure;
- Clean
driving license.
If you believe you are the candidate we are looking for, forward
your application and curriculum vitae together with copies of supporting
material, relevant testimonials and 3 professional referees to the address
below; so as to reach us not later than October 2nd 2012.
Only qualified applicants with all the required information will be shortlisted and contacted.
DN/A 1372
49010-00100
NAIROBI
-We are an equal opportunity employer-