We are looking for a talented individual to fill the following
position:
Marketing Manager
Job Objective: Responsible for developing and maintaining marketing strategies to meet WKF’s objectives. Evaluates customer research, market conditions and implements marketing plan changes as needed. Oversees all marketing, advertising and promotional staff and activities.
Responsibilities:Marketing Manager
Job Objective: Responsible for developing and maintaining marketing strategies to meet WKF’s objectives. Evaluates customer research, market conditions and implements marketing plan changes as needed. Oversees all marketing, advertising and promotional staff and activities.
- Develops
annual marketing plan in conjunction with every department,
- To
determine and manage the marketing department budget. Delivery of all
marketing activity within agreed budget. Direction of marketing staff
where budgets are involved.
- The
achievement of frequent, timely and positive media coverage for wkf and
its programs across all available media.
- Coordinate
and participate in promotional activities and trade shows, working with
developers, advertisers, and production managers, to market wkf.
- Conduct
economic and commercial surveys to identify potential partners for wkf.
- Analyzing
potential partner relationships for wkf project lines.
- Direct
the hiring, training, and performance evaluations of marketing staff and
oversee their daily activities.
- Negotiate
contracts with vendors and distributors to manage project strategies.
- Confer
with legal staff to resolve problems, such as copyright infringement and
royalty sharing with outside clients and consultants.
Key competencies
- Excellent
written and verbal communication skills
- Problem
analysis and problem-solving
- Team-leadership
and adaptability
- Decision-making
and persuasion
Requirements
- Business
or marketing-related degree or equivalent professional qualification
- Experience
in all aspects of developing and maintaining marketing strategies
- Proven
experience in customer and market research
- Relevant
industry knowledge
- Very
strong written communication skills
- Willing
to travel 25%
- Excellent
people and management skills to interact with staff, colleagues and
cross-functional teams, and third parties.
Applications
If you are up to the challenge and possess the necessary qualifications and experience please send your detailed resume and reference via email to: info@westernkenyafiesta.co.ke.
Deadline for the application is 27th March 2012
If you are up to the challenge and possess the necessary qualifications and experience please send your detailed resume and reference via email to: info@westernkenyafiesta.co.ke.
Deadline for the application is 27th March 2012