Company: Double A International Network (aka DIN)
Job Title: Regional General Manager
Job Category: Marketing and Channel Development
Job Location: South Africa (1 Post), East Africa (Based in Kenya, 1 Post) and West Africa (Based in Senegal, 1 Post)
Job Descriptions:Job Title: Regional General Manager
Job Category: Marketing and Channel Development
Job Location: South Africa (1 Post), East Africa (Based in Kenya, 1 Post) and West Africa (Based in Senegal, 1 Post)
- Responsible
for Tanzania and cover other assigned countries in East Africa
- To set
up operation office in Target country. South Africa, East Africa
(Tanzania) and West Africa (Senegal).
- Strong
distributor and be able to manage their sales force.
- Build
up brand awareness
- Channel
penetration and expansion
- Effective
marketing campaign to the right channel
- Promotion
to develop channel and the end user database
Responsibilities:
- Fully
responsible for growing & expanding Double A brand and business &
other products lines/categories in the country.
- Target
and expand distribution channels, ensure product availability at these
channels. Development of innovative branding strategies across all
respective channels.
- Gather
collate, analyze and translate market information into implementable
strategies and action plan with control monitoring, feedback loop and
follow ups.
- Prepare
monthly and ad hoc reports to Headquarter on financial, marketing,
operating, and human resources performance as and when required.
- Collect
and analyze market trends, competitors activities, pricing and industry
development and feedback the such information on a regular basis to Double
A Headquarter.
- Co-ordinate
& co-operate with distributors to identify and expand distribution
channels/network with the view to increase visibility and availability of
our brand. Build and maintain excellent relationship with our existing
& potential new customers.
- Design,
organize and execute appropriate BTL programs and activities to support
distributors and trade to increase consumption of Double A paper.
- Undertake
market research, surveys and related studies requested by Double A
Headquarter and to make recommendations on next course of action.
- Make
proposals and gain approval to execute PR and event related activities to
create and build brand awareness in support of other ATL efforts.
- Lead,
manage and motivate the local team to achieve the goals and objectives of
Double A. Play the leadership and coaching role for the team. Leadership
role not limited to sales and marketing but includes support to
administration, HR, finance and operations.
Profile of Incumbent: Pre-requisite
- A must
to obtain Bachelor Degree in Marketing, Business Administration,
Management or other fields from a target reputable university in each
country.
- Local
with age range of late 30s to early 40s.
- Minimum
of 10-15 years in sales and marketing management position with 5 years or
more at a senior role with P/L responsibility. Have managed a sales &
marketing team in FMCG..
- General
management experience of running a business entity and Company Set up will
be an advantage.
- Not
from Competitors
- Demonstrate
experience in business planning, financial, operations management, people
management leadership skills and results oriented.
- Excellent
management reporting and presentation skills.
- Highly
adaptable and flexible to be able to work with people from HQ and across
different cultures.
- Good
leadership skills and team player.
- Passionate
about the business & brand, Ability to translate information into
action
- Good
listener and communicator, able to handle communications effectively with
all levels, internally and externally.
- Can
manage work pressure well, mature and seek challenges
- Good
understanding of FMCG marketing strategies from a business perspective.
- Hands
on experience in distribution channel development with good track record
of channel management achievements in FMCG industry would be an essential
competency.
