Ref: BMR/MMC/2010
Our Client has been in business since 1996 as a low cost health care provider targeting, primarily, the middle class.
As a ‘One Stop’ heath care provider, they offer comprehensive medical services encompassing consultation, pharmacies, laboratories and radiology units and now in-patient services.
It currently has ten healthcare facilities located in different parts of the city. Due to business expansion, they need to hire a brand manager to manage the brand and communications and responsible for developing appropriate brand strategies.
Primary Responsibilities:Our Client has been in business since 1996 as a low cost health care provider targeting, primarily, the middle class.
As a ‘One Stop’ heath care provider, they offer comprehensive medical services encompassing consultation, pharmacies, laboratories and radiology units and now in-patient services.
It currently has ten healthcare facilities located in different parts of the city. Due to business expansion, they need to hire a brand manager to manage the brand and communications and responsible for developing appropriate brand strategies.
- Develop and implement a branding strategy to position the brand that helps the business meet its objective.
- Provide overall guidance on all communication material for the organization
- Development and execution of communication strategy and advertising plans
- Enhance the corporate identity of the brand
- Provide leadership for the marketing team
- Coordinate surveys to measure customer satisfaction both internal and external customers
- Establish industry issue management mechanisms
- Coordinate all corporate responsibility programmes, corporate sponsorship, corporate advertising and corporate events.
- Work closely with vendors and partners in business development for new products
The Ideal Candidate should have;
- A degree in a marketing from a recognized university, or social and business related degree with a postgraduate qualification in marketing management.
- 3 to 5 years experience working in a busy marketing department.
- A thorough understanding of marketing functions
- A good understanding of the Kenyan Consumer and market
- Previous experience in brand management in a service industry will be an added advantage
If you are qualified and up to the challenge, please send your resume stating the title and indicate your age, current and expected remuneration.
Send application to the addresscareers@altimaafrica.com.
Deadline for Application is 16 January 2011 .
Only shortlisted candidates will be contacted.
Send application to the addresscareers@altimaafrica.com.
Deadline for Application is 16 January 2011 .
Only shortlisted candidates will be contacted.
You can also visit www.kenyanvacancies.com for more jobs
