Marketing Officer Job in Kenya

Emerge Egress Consulting is a HR Management & Training Consulting Firm established in 2017 based in Nairobi. In essence it focuses in Recruitment, Business & Marketing Strategy and Training Programs for various sectors. We partner with clients in various industries and sectors in order to meet their various needs.

Role Objective

A young hospital in Nairobi seeks to add to their team a forward thinking yet creative individual with business savvy abilities in order to improve their awareness, increase their revenue and client satisfaction.

Core Duties and Responsibilities


  • Contribute in the implementation of marketing strategies
  • Organize and attend marketing activities or events to raise brand awareness
  • Plan advertising and promotional campaigns for products or services on a variety of media (social, print, digital etc.)
  • Liaise with stakeholders and vendors to promote success of activities and enhance the company’s presence
  • See all ventures through to completion and evaluate their success using various metrics
  • Prepare content for the publication of marketing material and oversee distribution
  • Conduct market research to identify opportunities for promotion and growth
  • Collaborate with managers in preparing budgets and monitoring expenses
  • Develop, implement and deliver sales targets as per sales plan.
  • Identify and create product wise customer data base, target list and masters.
  • Establish, develop and maintain business relationships with consultant doctors and medical fraternity, insurance companies and corporate clients.
  • Build relationship with external partners who include key corporate clients, insurance firms, referring doctors and hospitals within the region.
  • Conduct regular need based market research to gather relevant data in order to analyze products, services, competition and trends.
  • Gather and document regular feedback from clients, communicate to respective heads of departments and work on a clear action plan.
  • Effectively communicate and promote products, services, packages, plans, features, and benefits to existing and prospective clients.
  • Organize and manage events like health camps, disease detection camps and CSR activities.
  • Contribute to the long-term marketing plan to drive forward agreed company objective.
  • Holistic marketing of the facility, the facilities available and the various services offered and popularize, create awareness of all health services etc.
  • Compile and distribute financial and statistical information monthly, and writing field visit reports on daily basis.
  • Maintain, build and update a mailing database.
  • Maintain continuity among work teams by documenting and communicating actions, irregularities and continuing needs.
  • Perform other duties as assigned.

  Job Specifications and Qualifications

  • Bachelor’s degree in Marketing, Business Administration or relevant field.
  • Minimum 2 years’ experience in sales from a recognized hospital or diagnostic centers.
  • Excellent knowledge of MS Office and marketing software (e.g. CRM)
  • Proficiency in Digital and Social Media Apps use
  • Proven experience as marketing officer or similar role.
  • Graphic Design Skills using various tools is an added advantage.

    Key Competencies

  • Excellent communication, presentation, negotiation, interpersonal, PR and relationship building skills.
  • Solid knowledge of marketing techniques and principles
  • Good understanding of market research techniques, statistical and data analysis methods
  • Excellent organizational and multi-tasking skills
  • Outstanding communication and interpersonal abilities
  • Creativity and commercial awareness
  • Team player with a customer-oriented approach

How To Apply

If interested in the position and meet the above requirements, kindly send your CV on or before 05th July 2024 to the email careers@emergeegressconsulting.com and indicate the position applied for in the subject line. Only shortlisted applicants will be contacted.