We are looking to hire a Graphic Designer. This position will be based in Ruaraka, Nairobi County. The Graphic designer will be responsible for creating visual concepts that communicate information. He/ she shall use elements such as shapes, colors, typography, images and more to convey ideas as guided by the Company brand book through static and animated communication.
The main duties and responsibilities of this position
entails: –
Timely developing creative concepts for
campaigns and Promotions in a creative manner that effectively communicates to
customers and prospects for business growth of PFL brands.
Adaptation of the approved concepts by the
Marketing Manager for various communication channels such as Billboards, Social
Media banners/Gifs, posters etc as per the brief.
Ensure daily provision of assets for the Social
Media Calendar, Quarterly billboard concepts and timely fresh concepts to keep
the brand vibrant.
Create visual assets for the website as and
when required to keep the website up to date as per the brand book guidelines.
Ensure branding and promotion assets such as
signage, T-shirts, Hoodies, Mugs, bags etc are up-to date with the current
brand manuals.
Liaise with production suppliers to ensure quality materials are used and adherence to brand identity i.e logo, pantones, dimensions are adapted as per PFL brands’ manual.
Take full responsibility of proof reading
together with the marketing team to avoid design errors and typos on the
artworks before posting or production.
Take lead in Advising the Marketing Manager,
head of Commercial & staff on strategies that will keep the business ahead
of the curve through research, case studying and innovative proposals including
but not limited to advanced digital trends, AI etc.
Assist in events set up to ensure that the
branding aspect is as per PFL brands Standards.
Design internal communications, templates for
presentations and newsletters.
Responsible for all brand label design &
packaging.
Provide support in product photoshoots.
The ideal candidate will have the following
qualifications: –
Strong language and communication skills,
including proofing and editing.
Self-starter with ability to monitor, organize,
and manage multiple projects.
Proficient knowledge of graphic software
including the components of Adobe Creative Suite, Microsoft Office, and social
media scheduling software such as Sendible.
Excellent IT skills, especially with design and
photo-editing software.
Strong ethical standards.
How To Apply