Job Summary:
The Direct Sales Executive (DSE) – Card
Business will be responsible for acquiring new-to-bank card clients,
cross-selling to existing card clients, and ensuring compliance with all
necessary documentation and regulations. Reporting directly to the card sales
manager, the DSE will play a pivotal role in driving the growth of card
products (credit cards, debit cards, and prepaid cards) within the bank.
Key Responsibilities:
Corporate & Business banking credit card sales
Prospect for credit card sales from corporate and
business banking customers
Product training; for customers and internal staff
Supporting corporate and business banking RMs in
driving credit card sales
End to end support and resolution of customer issues
Ensure compliance with bank and regulatory
requirements for card sales.
New-To-Bank Card Client Acquisition:
Actively prospect and approach potential customers to
promote card products offered by the bank.
Conduct cold calls, door-to-door visits, and
participate in marketing events to generate leads and acquire new card clients.
Educate potential customers on the features,
benefits, terms, and conditions of card products to facilitate informed
decision-making.
Cross-Selling to Existing Card Clients:
Identify opportunities to cross-sell additional card
products and banking services to existing cardholders.
Build and maintain strong relationships with existing
card clients to understand their needs and offer appropriate solutions.
Customer Documentation and Compliance:
Collect and submit all required customer
documentation for onboarding new card clients, ensuring completeness and
accuracy.
Provide necessary declarations and disclosures to
customers in accordance with I&M Bank’s policies, procedures, and
regulatory guidelines set forth by the Central Bank of Kenya.
Sales Targets and Reporting:
Meet or exceed sales targets set by the card sales
manager through effective sales techniques and relationship building.
Maintain accurate records of sales activities,
customer interactions, and pipeline management for reporting purposes.
Customer Service and Relationship Management:
Provide excellent customer service by addressing
customer inquiries, resolving complaints, and ensuring a positive customer
experience throughout the sales process.
Build and maintain strong relationships with
customers to foster loyalty and encourage repeat business.
Qualifications and Skills:
Bachelor’s degree in business administration,
Marketing, Finance, or related field.
Proven experience in sales, preferably in the banking
or financial services industry.
Strong understanding of card products (credit cards,
debit cards, prepaid cards) and banking services.
Excellent communication and interpersonal skills.
Ability to work independently and as part of a team.
Knowledge of regulatory requirements related to
customer onboarding and documentation.
Results-oriented with a track record of achieving
sales targets.
Proficiency in Microsoft Office Suite and CRM
software.
How To Apply