Overall Job Purpose
- The Communications Officer will support
the development of innovative content for FSD Africa’s digital and
external/internal communications channels. S/he will also support the
implementation of comprehensive digital and social media communication
strategies.
Key Responsibilities and Duties
Digital Communications
Support the Assistant Manager in
managing and rolling out the digital communications strategy and plan.
- Contribute to the development of a
Digital Strategy that will cost-effectively drive enhanced reach and
digital presence, and that is aligned with FSD Africa’s strategy.
- Work with the Assistant Manager and the
Communications Analyst to gather relevant data on digital engagement that
could inform the digital strategy; collate the data and provide a relevant
analysis ahead of strategy discussions.
- Support the Assistant Manager in the
collection of needs for digital support; collate the information gathered
and present it in a clear and concise format.
- Keep up with the latest developments in
digital marketing and data analytics to identify new opportunities for
improving the digital communications strategy.
Internal Communication Support
Support the development and
implementation of digital tools for internal communication, such as FSD and
pillar-wide newsletters.
- Support the Assistant Manager in the
evaluation of existing digital communication tools, and in the market
research to identify potential new tools.
- Provide timely and relevant input to, and
quality control of, content for internal communication channels such as
newsletters.
- Develop and implement a process for
requesting and receiving internal communications content (for example
newsletter items) from FSD Africa staff, facilitating timely and
high-quality submissions.
- Contribute to the review of internal
communication processes and to the implementation of enhancements based on
the review.
Graphic Design and Video Editing
Design and develop high-quality,
brand-aligned assets and products for a range of media.
- Meet with pillar colleagues and FSDA
staff to understand their specific needs for communication assets across
various media.
- Contribute to the pillar’s library of
assets by adding design products and by providing quality control of
existing assets.
- Develop creative concepts for
communication assets that are visually appealing, informative, and aligned
with FSD Africa’s brand identity.
- Design and develop communication assets
in different formats suitable for various digital and print applications;
proficiently use industry-standard design software (e.g., Adobe Creative
Suite) to create high-quality visuals.
Content Management and Brand
Support
Support the development of FSD
Africa’s written and visual brand assets to position FSD Africa as a major
voice in the financial sector development space.
- Contribute to the development of
user-friendly guidelines and templates for written and visual branding of
FSD Africa; provide guidance to staff when needed.
- Assist in the coordination of external
graphic design agencies, art services and printers who support in
production and delivery of large publications.
- Carry out quality assurance of branded
materials, ensuring any material uses appropriate language, correct
grammar and is consistent with FSD Africa’s visual style.
- Contribute to the appropriate
representation of FSD Africa’s (and, where appropriate, FCDO’s) brand per
graphics manual standard guidelines and to grantee branding requirements.
Event and Webinar Management
Support delivery of FSD Africa’s
in-person and virtual events; ensure relevant branding and post-event
reporting.
- Contribute to the production of detailed
proposals for FSD Africa events (including timelines, venues, suppliers,
legal obligations, staffing and budgets).
- Manage and coordinate event suppliers;
oversee event planning (for example, venue, catering, travel).
- Managing FSD Africa branding at all
relevant events, ensuring correct materials are used.
- Manage timely and relevant post-event
reporting.
- Carry out any other duties or special
assignments as assigned by the Management.
Person Specifications
Qualifications and Education
- An undergraduate degree in media and
communications, development studies, social sciences, international
relations/public affairs, journalism, marketing, political science or any
other relevant field.
- Proficient expertise in Adobe
Illustrator, AfterEffects, Premiere Pro, InDesign, Photoshop, Canva &
other relevant Adobe programs.
Essential Experience, Knowledge,
and Skills
- Minimum 2 years of relevant experience in
communications at the national or international level.
- Strong graphic design and video editing
portfolio with clear evidence of a broad range and variety of design work.
- Strong analytical skills and data-driven
thinking including proficiency in data analysis skills utilising tools
such as Google Analytics.
- Up to date with the latest trends and
best practices in digital marketing and social media.
- Social media management platform skills,
utilising tools such as Hootsuite.
- Proven, strong organisational skills,
including the ability to self-start, prioritise and proactively respond to
evolving/unfolding demands.
- Ability to build sustainable work
relationships with internal and external partners to meet own and
departmental KPIs.
- Experience in managing the development of
communication materials or lead others in developing drafts of
communication materials.
- Knowledge of and work experience in
managing various social media tools; to include – monitoring, creating
content, measuring impact, and enhancing the tools to enhance use
experience.
- A creative, independent thinker.
Desirable
- Prior experience related to developing
communication strategies and campaigns (including monitoring and
evaluation of communications/advocacy campaigns).
- Working knowledge on communication
products, writing standards and terminology of development and/or private
sector organizations.
- Previous experience of working in
FCDO-funded or other donor-funded projects
- Languages: French, local African
languages.
How To Apply