About this role
- Moringa School is a growth stage start-up. We are constantly
iterating our model, our product offering & our target market. For
instance, we are consistently launching new courses in existing markets.
Our Learning, Classroom & Curriculum teams are expanding as we design
new curriculum material & expand our student base.
- In a nutshell, Moringa is growing in all capacities. The B2B
Accounts Executive will come in to help us drive an aggressive growth
target for short courses targeted for the professional audience and
industry.
Responsibilities
Lead Qualification:
- Assess incoming leads to determine if they meet the
company's ideal customer profile (ICP)
- Conduct research on potential customers to understand their
needs, budget, and decision-making process
- Score leads based on their fit and sales potential
Sales conversions:
- Develop and nurture relationships with qualified leads through
email, phone calls, and social media.
- Drive an aggressive conversion of all qualified leads to
paying customers
- Schedule appointments for qualified leads in order to drive
conversions
Data Analysis:
- Track and analyze lead conversion data to identify trends and
areas for improvement.
- Create reports and presentations to communicate key findings
to stakeholders.
- Use data to optimize the conversion process and increase lead
conversion rates.
Negotiation & Closing:
- Negotiate prices, offers & handle customer objections
conclusively in order to close deals
- Conduct targeted sales presentations to key decision makers
within the professional circles
- Follow up with leads after they have interacted with the
company to gauge their interest and answer any questions.
- Maintain a knowledge base of frequently asked questions and
solutions.
Quality Assurance:
- Monitor the quality of leads and ensure that they meet the
company's standards.
- Identify and resolve any data quality issues.
- Develop and implement quality control procedures.
Training and Development:
- Participate in training programs to learn about the
company's products, services, and sales process.
- Train new executives on the company's products and
selling techniques.
- Stay up-to-date on industry trends and best practices.
Key Competencies
- Sales
- B2B Development
- Enterprise Sales
- Product pricing
- People management skills
- Processes and systems thinking
- Profiling
- Strategy
Qualifications
- Business Development background both in sales and lead
generation
- Experience working in B2B work especially in the education
sector between 2-4 years
- Experience building processes and systems around B2B
relationships
- Strong local network is a plus
- Experience working in emerging markets a plus
- Ability to calibrate time, effort and investment between
short-term tactical opportunities versus medium/long-term strategic
opportunities
- Externally a strong communicator and is persuasive
- Strong technical writing skills
- Strong affinity for process driven actions in the following
areas:Framework development experience and usage, Product pricing ,
Audience profiling definition and CRM selection and implementation
- Skilled in the product life cycle process and has played the
role of a product manager before
- Experience in enterprise sales – Salesforce, Google Cloud,
Meltwater, Zendesk, etc.
- Experience in Education enterprise sales is a plus
How To Apply