Product Manager – Financial Products
Job Description
Reporting to the Director
– Digifarm the Product Manager will be responsible for identifying potential
products and services, conducting market research; generating product
requirements; determining specifications, partnerships, pricing, and
go-to-market planning for Digifarm’s financial products and services.
Key Responsibilities
Insights, Research, and Analysis
Determine
Digifarm’s customers’ needs and desires by specifying the research needed to
obtain market information.
Articulate
market requirements, consumer trends, and opportunities for Digifarm’s
financial products and services
Identify
opportunities for Digifarm’s financial products and services innovation and
enhancements
Assesses
market competition by comparing the company’s product to competitors’ products
within the payments and financial services industry.
Product Planning and
Management
Recommend
the nature and scope of present and future Digifarm financial products and
services by reviewing product specifications and requirements; and appraising
new product ideas and/or product changes.
Bring
new Digifarm financial products to market by analyzing proposed product
requirements and product development programs.
Define
the long-term strategy of Digifarm’s financial products and create a product
roadmap.
Prepare
Digifarm’s financial products and services documents including Market
Requirement documents and product use cases to drive product activity.
Develop
pricing strategies and product policies.
Provide
technical & thought leadership throughout various stages of the solution
lifecycle – planning, design, specification, implementation, and launch.
Create
user cases and detailed product roadmap documents to articulate desired
features and functionalities to Developers and Designers.
Build
relationships with, onboard, and manage partnerships required for the execution
of the products.
Customer and End-User
Support
Manage
Digifarm’s financial products-related support, feedback, and inquiries from
users.
Co-ordinate
market research to track customer and end-user feedback.
Use
market feedback to inform Digifarm’s financial product refinements and ongoing
development.
Build
awareness and understanding of the products across the company.
Post Launch governance
Track
and analyze metrics compared to industry benchmarks, publish reports on product
performance, trends, and risks/opportunities for both short and long term.
Support
teams that track and manage business case metrics and financial planning models
ensuring that product delivery stays on track and budget.
Monitor
the impact of product features on key metrics.
Key performance indicators
Successful
development and rollout of Digifarm’s financial products in a timely and
efficient manner.
Partnership
development, onboarding, and management for Digifarm’s financial products.
Roadmap
planning, prioritization, and commercial delivery of all Digifarm financial
products.
Growth
and retention of Digifarm’s Customers.
Defined
Scorecards, controls, and fully documented processes for each of Digifarm’s
financial products.
Core competencies,
knowledge, and experience
Understanding
of Payment and Credit Services processes and interdependencies. Relevant
experience working in digital financial products, retail banking, payments,
e/m-commerce, online and mobile platforms.
Related
experience in digital financial products conceptualization, solution
design/architecture, and development, preferably in financial services or the
bankcard industry.
In-depth
knowledge of the financial services business coupled with the ability to
translate customers’ needs into scalable product designs.
Proven
track record in working collaboratively across functional areas to drive
results – can interact effectively with representatives from technology,
finance, sales, marketing, etc.
Ability
to identify and drive forward new opportunities into a business or product.
Strong
knowledge of industry best practices and competitive landscape.
Expertise
in applying product development concepts and practices across the product
development life cycle.
Team
player and structured thinker, with excellent verbal and written communication
skills, including the ability to create compelling presentations.
Thorough
understanding of financial modeling and forecasting.
Qualifications
Bachelor’s
Degree in Business Management, Computer Science, Engineering, or a related
field.
6-8
years post-graduation work experience of which 3 years must be in product
management, sales, product development, or business development within the
financial services industry (preference for digital financial services,
fintech, or agri-fintech).
How To Apply
