Brand and Admissions Associate
Nova Pioneer is looking
for a superstar Brand and Admissions Associate to fill the role and be ready to
start in November. The successful candidate will work mostly from home but will
also be expected to work at our school campuses in Athi and Tatu City from time
to time.
As a Brand &
Admissions Associate, you will be part of the Admissions team within the Kenya
Marketing Function. You will be responsible for helping expand our footprint
across Kenya while achieving our annual admissions enrolment targets and
delivering an exceptional prospective parent and student experience.
About NOVA Pioneer
Imagine a world in which
every young person across Africa attends a school that truly sets them up for
success in the 21st century. A school that cares about individual students and
allows them to explore the world around them. A school that focuses more on
developing skills than on memorizing content. At Nova Pioneer, we have done
more than just imagine this future, we are bringing it to life. Nova Pioneer is
a pan-African, independent network of schools offering high-quality, accessible
education from pre-primary through secondary school. Nova Pioneer uses a
unique, enquiry-based learning approach that encourages students to ask “why”
instead of telling them the “what”. It allows them to form their own thinking
through exploration, investigation and collaboration. Nova Pioneer currently
has 16 schools in South Africa and Kenya with a vision to launch 100 schools
and reach tens of thousands of students across the African continent in the
next decade. To learn more visit www.novapioneer.com.
Responsibilities
Content Creation /
Engagement:
Building
an ecosystem of compelling content that engages current parents and prospective
families, drives brand awareness and catapults Nova into the stratosphere of
game-changing educational organizations. This includes but is not limited to
regular and agreed upon social media engagement (facebook, twitter, Instagram),
student-run blog, regular newsletters, video, and web content. You will be
responsible for developing and implementing fresh ideas across a variety of
media, and measuring its effectiveness on a bi-weekly basis.
Customer Engagement /
Events:
As
the Admissions & Brand Associate, you will be expected to organize and
execute events (liaising with external companies and individuals where
necessary or applicable) that both creatively encourage increased engagement
with current parents, and which drives admissions with prospective
families. You will be responsible for the collection and analysis of data
to determine the effectiveness of the admissions events, and for making
recommendations on potential improvements.
Admissions:
Tracking
each applicant through the admissions funnel, from application to admissions
decision in an organized and timely manner that reflects the Nova brand – as
well as monitoring the data to regularly provide updates to your manager and
the team on the progress.
Communications:
Taking
the lead on any written, verbal (phone, in person), and electronic (email, SMS)
communications to parents of Nova students, this includes copyediting,
proofreading, and revising communications across a variety of channels, and
escalating it up to the chain where necessary or prudent.
Data & Reporting:
Giving
the organization visibility into our progress against targets will be a key
responsibility in this role. Filling and maintaining the Brand and Admissions
dashboard in a timely manner, preparing and submitting monthly, quarterly and
annual reports on activities mapped out will be key to measure our progress
against your team’s key objectives.
Procurement:
Liaising
with the External Relations Team (and within a budget set by your Manager) to
order and refill marketing materials including (but not limited to) promotional
materials, decorative materials, admissions materials, Nova swag, etc.
Qualifications
A
Bachelor’s Degree in Marketing, Commerce or any related field.
You
have a minimum of 2-3 years of working experience. Experience in marketing and
communications is ideal but not required.
You
are a great communicator: You are able to provide a clear and persuasive pitch
to anyone and have excellent written and verbal communication skills.
You
are results driven: You are goal oriented, move fast and take ownership of work.
You
have strong skills working with data: You know how to structure data in a compelling
way, analyze data to pull out key insights and trends, and make data-driven
decisions
You
have strong project management skills: You are able to juggle multiple tasks,
provide support to junior-level staff and meet deadlines and targets
You
are entrepreneurial and empathetic. You are able to understand the various Nova
Pioneer stakeholders and think creatively about how to effectively communicate
to them.
You’re
a strategic thinker and can independently develop and execute a plan with clear
timelines and delivery
Your
past managers describe you as a self-starter with strong work ethic
You
truly enjoy interacting with new people, the challenge of building
relationships, and have strong interpersonal skills
You
are passionate about education (required) and have a deep knowledge of the
space (desired)
You
have good analytical skills and are data driven
You
are social media savvy
You
have the ability to thrive in a fast‐paced, entrepreneurial
environment
You
are excited about our organizational culture—and in particular, you are fired
up to challenge yourself by embracing mutual vulnerability and a firehose of
feedback
You
have the ability to thrive in a fast‐paced, entrepreneurial
environment
You
are excited about our organizational culture—and in particular, you are fired
up to challenge yourself by embracing mutual vulnerability and a firehose of
feedback
How To Apply
