Communications Officer – NAYA Kenya
NAYA is looking for a
dynamic and versatile Communications Officer to support and coordinate the
communications and media functions of our various advocacy programmes.
Working under the
Programme Manager, the Project Officer will oversee and support the
implementation, monitoring and reporting of the She Leads project implementation in line
with defined objectives and quality.
ABOUT NAYA KENYA
The Network for Adolescent
and Youth of Africa (NAYA) is a Kenya-based, youth-led regional advocacy
network founded in October 2001 by the African Regional Office of the Planned
Parenthood Federation of America (PPFA).
NAYA aims at enhancing the
capacity of youth advocates, young people, and youth led organizations to
undertake Sexual and Reproductive Health and Rights (SRHR) advocacy at
international, regional, national and county levels to improve the quality,
affordability and accessibility of health including SRHR information and
services.
NAYA advocates for reforms and implementation of policies and legislation to improve the quality, affordability and accessibility of Adolescent and Youth Sexual and Reproductive Health and Rights (AYSRHR) information and services. To achieve our objectives, NAYA regularly enlists the support of policy makers, opinion leaders, media, like-minded organizations and individuals. We are currently implementing advocacy programmes in Nairobi, Mombasa, Kwale, Kisumu, Migori, Siaya, Kajiado, and HomaBay counties.
Duties &
Responsibilities
1. Digital Communications
- Lead
programmes team in developing and delivering the NAYA’s Social Media
Strategy.
- Manage
NAYA Kenya’s social media account, with the support and input of the programmes
team.
- Create
interactive and engaging SRHR content that is tailored to a range of
audiences.
- Write
compelling copy for the website and social media, complying with the
different NAYA projects editorial standards.
- Ensure
the NAYA website is regularly updated and ensure consistency and quality
control.
- Lead
multimedia productions including video, photography and design, supported
by the in-house graphic designer.
- Supervise
and coordinate digital communications interns and youth advocates for
various digital media campaigns.
- Coordinate
visibility and online campaigns of different NAYA programmes alongside
other implementing partners.
2. Media Relations
- Facilitate
engagement with media for profiling of NAYA’s programmes through media
pitches.
- Monitor
social media for any press / journalist requests NAYA might respond to.
- Respond
in a timely manner to queries from national and international media.
- Package
stories and information enabling us to pitch to print and online media.
- Arrange
interviews and / or connect journalists with spokespeople from across the
NAYA team.
- Manage
NAYA’s media database.
- Conduct
media monitoring and produce regular reports as per different programme
requirements.
3. Content Generation
- Write,
edit and distribute content, including publications, press releases,
website content, op-eds, annual reports, speeches, newsletters and other
materials that communicate NAYA’s activities.
- Ensure
that all published content is delivered to high standards, within budget
and is in compliance with the agreed curation and programme guidelines.
- Ensure
the NAYA brand is understood and complied with by all staff in all
external communications.
4. Training
- Co-develop
and conduct Communications training for program staff, youth advocates,
media practitioners and partners whenever required. May occasionally
provide guidance and coaching to implementing partners on media engagement.
Supportive Functions
- Support
the Head of Programmes with wider partner stakeholder management and
engagement.
- Support
the development of new branded assets to meet the needs of various NAYA
programmes. Liaise with designers and external suppliers to ensure assets
are produced on time, in budget, and to the required standards.
- Manage
NAYA Kenya’s digital photo library, and ensure the correct details are
included (proof of consent, photographer credit, etc.) when they are
uploaded.
- Monitor
press coverage and social media metrics
- Support
the coordination of specific events and represent the organization
externally when relevant.
Qualifications
- Bachelor’s
Degree in Communications, Journalism or related field, or equivalent
on-the-job experience in a communications role.
- 3-5
years’ relevant experience in a communications role.
- Strong
writing and editing skills; excellent attention to detail; experience of
writing for news and for the web.
- Experience
of social media and community management, and of adapting messages to
different audiences.
- Experience
of website content management.
- Experience
coordinating teams for online and offline media campaigns.
- Good
time management and organizational skills.
- Proficient
in Microsoft Office, content management systems and social media platforms.
- Experience
in graphic design and audio-visual production is an added advantage.
- The
ideal candidate should be able to think creatively, and have excellent
communication and interpersonal skills.
How to Apply
Kindly send your
application to jobs@nayakenya.org on or before 20th January 2023 with
the e-mail reference as “REF: NAYA Communications Officer”.
You are required to state your age and expected salary for
the position.
NOTE: Due to the expected
large number of responses, only shortlisted candidates will be contacted.