Job Title: B2B Marketing Lead – Nigeria,
Industry: Media,
Job Type: Full-time,
Reporting to: Head of Ad-Sales, Africa,
Location: Nigeria,
Gross Salary NGN 430,000– 700,000 + Commission 1% on all Sales
Our client is a music
service provider with users across Africa. They seek to hire an experienced
motivated B2B Marketing Lead with a strong passion for driving demand and lead
generation for our sales teams across Africa. The successful candidate will be
responsible for end-to-end sales cycles from B2B Marketing,
Success Criteria:
- Grow the brand ad solution through targeted brand
building and performance marketing within Africa’s 50-100 biggest brands
and top 50 advertising agencies.
- Manage and improve the Brand’s sales pitch including
product innovation of products.
- Grow business from current clients through excellent
campaign execution, report, and case studies.
Responsibilities:
- You will be responsible for the Brand’s
advertisement platform including product innovation, product management,
brand building, lead generation, content marketing, sales materials, and
campaign management/ad operations.
- Create sales materials and case studies
communicating the unique value proposition of the brand to drive
advertisement sales.
- Lead generation through growing engagements, online
and offline, with top brands and advertising agencies across Africa.
- Assist the sales team with CRM management, growth,
and maintenance.
- Contentiously analyze, develop, execute and evaluate
ad sales activities.
Qualifications
- BS/BA
degree, preferably in Sales and Marketing, Communications, or Journalism.
- At least 5 years of experience
working with top Agencies.
- Previous experience in Media
Sales generation for the Sales team is a MUST.
- Industry contacts.
- Experience
in PR and Events management to assist in generating new leads.
- Data and Insights analysis.
- End-to-end experience in the content value chain
with the ability to manage projects from start to finish.
- Prior experience in proposal writing
- Experience in managing and producing reports.
- Experience working with content management systems.
How to Apply