Public Relations & Media Relations
Executive
Job purpose
Reporting to the Assistant Marketing Manager, Public Relations & Communications, the PR and Media Relations Executive will coordinate the communications and PR strategy so as to promote a positive and endearing corporate image through the media and other available channels of communication.
Job purpose
Reporting to the Assistant Marketing Manager, Public Relations & Communications, the PR and Media Relations Executive will coordinate the communications and PR strategy so as to promote a positive and endearing corporate image through the media and other available channels of communication.
Responsibilities
·
In liaison with the Marketing
Management, coordinate both the internal and external PR and communication
strategies.
·
Assist the Marketing Manager, to
execute a comprehensive communications and PR plan for the company, its
products and services
·
Build strong relationships and
networks with colleagues, clients, partners and the media
·
Monitoring the effectiveness of
campaigns across all the platforms, providing timely feedback and reports on
the same.
·
Research, prepare and place the
company’s press releases and print advertisements on targeted media.
·
Assist in the execution of the
company’s corporate events to promote public relations and corporate image
·
Maintain the historical files on
company’s PR events and other administrative duties in the department.
·
Monitor the media, including
newspapers, magazines, journals, broadcasts, newswires, social media sites and
blogs for PR opportunities.
·
Collate, analyse and evaluate media
coverage and provide timely reports for efficient decision making
·
Promote news stories and features to
the media
·
Coordinate studio or location
photography and videography
·
Coordinate with the marketing team to
implement advertising strategies and promotional campaigns.
Qualifications
·
Degree in Mass Communication /
Journalism
·
Post Graduate Diploma in Public
Relations an added advantage
·
Excellent interpersonal,
communication and report writing skills
Key Account Executive
The Marketing Department at PEVANS EA
Ltd seeks to bring on board passionate Key Accounts Executive to implement
brand visibility in key markets hence create awareness and encourage
participation.
He/she will develop, implement, track and optimize the countrywide bar and
places of entertainment branding project (s).
Reporting to the Assistant Marketing
Manager, Advertising.
Responsibilities
·
Identification of new opportunities,
initiation and deployment of branding programmes.
·
In liaison with the marketing
manager, develop business plans that meet business objectives in the target
market areas
·
Execution of the business plans and
marketing initiatives to meet customer needs and increase brand awareness
·
In liaison with the relevant
department, negotiate, draft and measure performance of service contracts
·
Build and maintain strong business
relationship with business owners to create sustainable and mutually beneficial
partnerships
·
Ensure the effective and efficient
execution of marketing activities and strategies in key markets
·
Collect market intelligence
information and data that can be used to develop marketing strategies and drive
greater brand visibility
·
Monitor, Measure and provide timely
reports on performance of all the branding initiatives and assess against goals
(ROI and KPIs)
·
Initiate and close deployment process
by scheduling appointments; making initial presentation; understanding client
requirements, explaining product service and capabilities.
·
Prepare contracts in liaison with the
legal department to draft and send out contracts to clients;
·
Competitor analysis; Contribute
information to marketing strategy by monitoring competitive products, trends
and reactions from clients o
·
Accomplish marketing and organization
mission and objectives for entertainment branding by achieving set targets as
needed and optimizing approved budget.
·
Collaborate with relevant marketing
department especially creative to create relevant content so as to optimize
user experience
·
Conduct on-site audits of on regular
basis
Qualifications
·
At least three years’ experience in a
similar role
·
Business degree in Marketing or
Business Administration
·
Strong negotiation skills
·
Passionate
How to Apply
Please send your application to hr@sportpesa.com, so as to reach us by 25th August, 2017, quoting “Key
Account Executive” on the subject line