Job Title: Marketing Executive
Job Type: Full time
Location: Nairobi
Duma Works is recruiting a Marketing Executive for one of our clients in the financial sector.
Duma Works is recruiting a Marketing Executive for one of our clients in the financial sector.
The position requires someone
willing to work in a dynamic entrepreneurial environment who is a self-starter.
Duties and Responsibilities
- Developing
opportunities for advertising that involves advertising in regional,
national, and specialist publications.
- Building strong
relationships with a wide range of stakeholders such as suppliers,
customers, colleagues etc.
- Managing
marketing materials production, include leaflets, flyers and posters. This
involves proofreading and writing, liaising with printers and designers.
- Arranging
effective marketing materials distribution.
- Reviewing
documents for brand consistency before they are shared with external
parties
- Implementing
marketing research, brand awareness, customer surveys, and analyze demands
of the customers.
- Securing
sponsorship and assisting in publicity and marketing plans and strategies.
- Analyzing
product and market pricing.
- Developing,
contributing to, long-term marketing plans, and strategies.
- Building up and
maintaining contacts with media.
- Writing and
distributing the press releases.
- Maintaining and
updating mail database and measuring marketing campaigns.
- Supervising the
activities of a company competitor.
- Assisting in
delivering of approved marketing strategies.
- Managing and
implementing distribution of the product.
- Coordinating
with and reporting to managers in carrying out campaigns.
- Attending and
organizing exhibitions, sales and promotional events.
- Acting as
liaison between the suppliers, media and clients.
- Arranging and
monitoring promotional materials distributional activities.
- Carrying out
marketing campaigns on email, social media etc for company products and
services, events etc
- Visiting
clients to make product pitches on a case by case basis.
- Maintaining the
company blog in conjunction with the team.
- Organizing and
coordinating company events.
- Liaise with
clients to follow up on details on projects
Skills and Specifications
- Should be aware
of financial, and markets implications.
- Identify
segments in the market, potential markets, and niches.
- Immense
knowledge in competitor’s products and services.
- Good knowledge
of marketing strategies and principles.
- Quick
understanding of new technologies and implement them in marketing.
- Effective copy
writing skills. Capable enough to redraft technical text for a broader and
all kinds of audience.
- Active team player
and should communicate well to the entire team by interacting
enthusiastically and motivated manner.
- Ability in
implementing strategies and user or adapt tactfulness.
- Capability to
think out of box and should be very creative.
- Ability to
formulate strategies and plan.
- Capable to
adjust and work with various teams.
- Efficient
organizational skills and excellent project management skills.
- Capable to work
under high pressure and reach deadlines.
- Confident and
effective in decision-making.
- Ability in
managing the budget for the campaign.
- Positive
attitude with great innovative and creativity skills.
Education and Qualifications
- Degree in
Marketing would be an advantage as would CIM qualification.
- 2-3 years
experience in a similar role.
- Strong project
management/organisational skills.
- Ability to use
spreadsheets to analyse data and spot trends.
- Understanding
of customer segmentation.
- Background in
consulting or making presentations.
- Excellent
communication and writing skills.
- Attentive to
details.
- Experience
managing social media pages (FB, LinkedIn, Twitter).
- Female
candidates encouraged to apply.
Apply
Cover Letter and detailed CV are to be sent by email to apply@dumaworks.com marking the subject as “2547”, Your Full name & Phone number e.g. 2547 Barack Obama, +2547xxxxxxxx. If you don’t follow these instructions, your application will not go through.
Deadline for receiving
applications: 15th December 2016
N.B.* You will receive a
confirmation email and an alert to take a basic screening test over SMS or
online. The email with the test may not arrive immediately. Please be patient.
The email/SMS test will typically be 5-8 questions to help us understand your
background. Regular SMS rates apply to the test. If you have any issues with
the process, please reach out to +254702093793.
If you apply and don’t meet these minimum qualifications, we won’t be able to
forward your application to the employer.