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Job Vacancies at Tropical Heat Kenya

Position: Marketing Coordinator
Purpose of the Position: Markets products by developing and implementing marketing and advertising campaigns; tracking sales data; maintaining promotional materials inventory; planning meetings and trade shows; maintaining databases; preparing reports. 

Functional Responsibilities:
  • Implements marketing and advertising campaigns by assembling and analyzing sales forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and organizing promotional presentations; updating calendars.
  • Tracks product line sales and costs by analyzing and entering sales, expense, and new business data.
  • Prepares marketing reports by collecting, analyzing, and summarizing sales data.
  • Keeps promotional materials ready by coordinating requirements with external suppliers; inventorying stock; placing orders; verifying receipt.
  • Supports sales staff by providing sales data, market trends, forecasts, account analyses, new product information; relaying customer services requests.
  • Researches competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising; maintaining research databases.
  • Plans meetings and trade shows by identifying, assembling, and coordinating requirements; establishing contacts; developing schedules and assignments; coordinating mailing lists.
  • Monitors budgets by comparing and analyzing actual results with plans and forecasts.
  • Updates job knowledge by participating in educational opportunities; reading trade publications.
  • Accomplishes organization goals by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments. 
Required Qualifications
  • Holder of a Degree or Diploma in Sales and Marketing.
  • Chartered Institute of Marketing (CIM) professional course will be an added advantage
  • Have 2-4 years’ experience in FMCG as a Marketing Coordinator 
  • Proven experience in Customer relations 
  • Excellent oral and written communication skills
  • Detail oriented and works with a high degree of accuracy
  • Highly organized and flexible
  • Must be self-directed and able to complete projects with limited supervision
  • Direct Marketing, Market Segmentation
Excellent skills in
  • Marketing Research, 
  • Coordination, 
  • Project Management, 
  • Reporting Research Results, 
  • Understanding the Customer, 
  • Process Improvement,
  • Initiative, 
  • Planning, 
  • Financial Skills 

Job Title: Marketing Manager

Purpose of the Positions: Development of Marketing activities in order to grow the Tropical Heat Brands in all Categories in order to achieve long-term sustainable and profitable growth, via Consumer Communication, Promotions, New Product Introduction, etc. 

Be an active member of the Tropical Heat Management Team. 

Functional Responsibilities:
Marketing Strategy Development
  • Develop LTP
  • Compile a comprehensive category plan (if applicable)
  • Monitor and evaluate the brand strategy.
Communication (All stakeholders)
  • Planning, implementing and monitoring of all Consumer and Customer Communication
  • Setting up, implementation, monitoring and evaluation of promotions beginning with approved briefs
  • Implement and evaluate the communication section of the brand plan.
Product Renovation/Innovation
  • Development of relevant innovative new products for the market
  • To ensure that packaging is appropriate and in line with relevant guidelines.
  • Initiate and implement improvements with respect to functionality and innovation whilst maximizing cost efficiency
  • Initiate market research where necessary within budget constraints.
Pricing Management
  • Following an agreed pricing strategy, setting master pricing and promotional pricing to meet budget requirements.
  • Investigation and delivery of price points to optimize product penetration in the targeted market.
Product Availability Management
  • Provide input and final approval of category management plan.
  • Monitor and action optimal stock in all depots at all times to meet cover objectives.
  • Monitor and update forecasts.
Brand Profitability Management
  • Compile annual budget for authorization.
  • Monitor and revise budgets across all specified parameters e.g. Volume
  • Justification and corrective action on out of norm situations
  • Monitor sales versus targets to achieve volume requirements and provide support.
Company Management
  • Be part of the Management Team and assist with the Management of the Company, as and when required.
Required Qualifications 
  • Holder of a Bachelor degree from a recognized University in Business, Marketing or related field. 
  • Masters degree will be an Added advantage. 
  • Chartered Institute of Marketing (CIM) Certificate will be an added advantage. 
  • MUST have 5 – 8 years experience in Marketing Management. 
  • MUST have proven experience in FMCG companies. 
  • Excellent interpersonal and communications skills
  • Marketing Strategy Development skill
  • Consumer Communication
  • Product Renovation/Innovation
  • Pricing Management
  • Product availability management
  • Brand Profitability Management
  • Project Management Capability 
How to Apply

If you are interested in the position and have the skills and competencies we are looking for, please forward your APPLICATION LETTER AND AN UPDATED RESUME indicating your current salary and expected salary to 

Deadline for applications is 6th February, 2015.

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