Our client is a leading authority in
the insurance industry with operations all over Kenya and with plans to expand
to the Eastern Africa region.
They are looking to hire an
enthusiasticAssistant Marketing and Business
Development Manager.
Job Purpose: As the overall officer assisting in the discharge of the
Company's marketing & business developments activities and specifically
charged with coordinating and supervising the marketing and customer service
duties to corporate clients in the company including the identity, pursuit and
conversation of these account to actual clients through tenders and broker
interaction,; to drive the marketing, sales and customer service functions in
the Designated target group; and to ensure that the Company's key performance
measures are properly understood and monitored.- Identifying, vetting and recruitment of
quality intermediaries as per the company’s terms and conditions
- Negotiating and & agreeing on service
level agreements in relation to production targets with these
intermediaries.
- In coordination with the marketing manager,
ensuring that yearly business acquisition targets for corporate clients
are attained
- Conducting routine formal policyholder /
intermediaries marketing field audits to confirm and report on the
insured’s perception and satisfaction levels on the service rendered
- Organising and coordinating regular marketing
drives and direct interactions with the customers and intermediaries
- Key member of the product development committee
charged with coming up with unique, innovative and cost effective ideas to
improve the companies offering in products and service delivery
- Handling customer’s complaints and enquiries
- Ensuring customer satisfaction through the
provision of quality customer service standards to ensure business
retention and growth
- Holding regular service meeting with the
corporate clients.
- In conjunction with the business development
executive, providing management with structured reports on market
intelligence and key action areas that need attention and following up to
ensure implementation / remedial measures are taken
- Monitoring the conversation rate of new
business leads to actual policies
- Soliciting and negotiating special incentives
to top performing intermediaries
- Promoting a positive image of the company
through service protocols to policyholders, brokers and other
intermediaries, members of the public and other stakeholders. Such
promotion may include public speaking, other forms of public relations,
etc.
- Preparing and submitting regular & timely
management reports on marketing activities in their jurisdiction,
marketing activities being undertaken, challenges faced and business
acquisition strategies in place
- Preparing, transmitting and strategizing in
consultation with the BDM regular reports on overall business acquisition
efforts
- Gathering, market intelligence on competitors
within the designated Region, such as: - Products and policy contract
packaging, Target markets and clients, Premium rates and underwriting
techniques, Sales and broker network and Client base etc.
- Any other duties that may be assigned from
time to time
Minimum Requirements
- Bachelor’s degree in Business Administration
or Equivalent
- 5 CII papers
- 6 years’ experience in managing retail
operations
Behavioural competences
- Analytical Thinking
- Customer orientation
- Entrepreneurship
- Flexibility
Salary Budget: Ksh. 180,000 – 200,000 Basic
How to Apply:
How to Apply:
If you are interested in the position
and have the skills and talents our client is looking for, we would
like to hear from you.
like to hear from you.
Please send a copy of your updated
resume, salary and benefits to info@dorbe-leit.co.ke with the job title
ASSISTANT MARKETING MANAGER as the subject before close of business 24th Oct,
2014.
Only successful candidates will be
contacted.
