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Social Media Strategist Job in Kenya

Pernod Ricard Kenya, a co-leader in the wines and spirits industry, is looking for a Social Media Strategist who is passionate about consumers, is familiar with community management/ social media and is a great writer and storyteller.

The Social Media Strategist will specifically be responsible for the following:
  • Develop strategies to increase engagement and interaction on social media
  • Ensure the online reputation of our brands;
  • On behalf of the brands, manage our Instagram streams and participate in the dialogue with customers on our Facebook pages;
  • Develop and maintain relationships with key community members. Identify the best community members across social media platforms and our web sites site. Identify bloggers / e-influencers;
  • Consolidate and share consumer discussions with the rest of the team, work closely with brand teams and the digital team.
  • Work together with our digital agencies with regards to analytics and to help build a solid leadership in social media in Kenya.
  • Work closely with our eCRM department to create meaningful on two one discussions with consumers;
  • Measure, analyze, measure some more, and report (Google analytics, Vitrue, and other metrics tools); and
  • Reporting and monitoring of social media activity within the alcohol and spirits industry in East Africa.

The successful candidate should have the following qualifications:
  • Bachelor’s degree in a relevant field
  • Two (2) years relevant experience;
  • A very good writer and storyteller (able to execute product pitches);
  • Excellent communication and presentations skills. (copywriter background in digital agency a plus);
  • Experience with social tools (blogs, discussions, Facebook, Twitter, Linkedin and Google +) and metrics tools;
  • Ability to handle stress and conflict situations;
  • Must have a sense of conviviality; and
  • Be a connoisseur of the Kenyan nightlife and lifestyle.

If you believe you qualify for this position, please apply for the position by uploading your CV to our website: under Vacancies.

Only qualified candidates shall be contacted

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