Please post the following Job advert
for Deepa Industries (Tropical Heat)
Position: Marketing
Manager – Re-advertised
Those who applied before need NOT
apply.
Be an
active member of the Tropical Heat Management Team.
Functional Responsibilities:
Marketing Strategy Development
- Develop LTP
- Compile a comprehensive category plan (if applicable)
- Monitor and evaluate the brand strategy.
Communication (All stakeholders)
- Planning, implementing and monitoring of all Consumer and Customer Communication
- Setting up, implementation, monitoring and evaluation of promotions beginning with approved briefs
- Implement and evaluate the communication section of the brand plan.
Product Renovation/Innovation
- Development of relevant innovative new products for the market
- To ensure that packaging is appropriate and in line with relevant guidelines.
- Initiate and implement improvements with respect to functionality and innovation whilst maximizing cost efficiency
- Initiate market research where necessary within budget constraints.
Pricing Management
- Following an agreed pricing strategy, setting master pricing and promotional pricing to meet budget requirements.
- Investigation and delivery of price points to optimize product penetration in the targeted market.
Product Availability Management
- Provide input and final approval of category management plan.
- Monitor and action optimal stock in all depots at all times to meet cover objectives.
- Monitor and update forecasts.
Brand Profitability Management
- Compile annual budget for authorization.
- Monitor and revise budgets across all specified parameters e.g. Volume
- Justification and corrective action on out of norm situations
- Monitor sales versus targets to achieve volume requirements and provide support.
Company Management
- Be part of the Management Team and assist with the Management of the Company, as and when required
Required Qualifications
- Holder of a Bachelor degree from a recognized University in Business, Marketing or related field.
- MUST Have 5 – 7 years in Marketing Management
- MUST Have Proven experience in FMCG companies
- Competencies
- Marketing Strategy Development
- Consumer Communication
- Product Renovation/Innovation
- Pricing Management
- Product availability management
- Brand Profitability Management
How to apply:
If you are
interested in the position and have the skills and competencies we are looking
for, we would like to hear from you.
Please
forward a copy of your updated resume indicating your current salary and
expected salary to hr@tropicalheat.co.ke
before close of business 25th April 2014.