Creative Director
Job Role
In addition to supervisory and management functions like training, hiring and evaluating creative staff, the creative director will interact with other agency departments to maintain communication and client satisfaction.
The incumbent must have extensive knowledge of graphic fundamentals, print and web capabilities and a superior understanding of film, editing and advertising principles.
The creative director will plan and implement budgets to ensure both quality and efficiency, and establish schedules on short- and long-term projects.
Duties & Responsibilities
- Directing
the creative function so that the environment, culture, team,
capabilities, tools, processes, expectations, work style and other
elements support the strategic goals and brand of the company
- Ensuring
that the creative function operates in an efficient, profitable manner
- Ensuring
that our creative product remains leading edge and ahead of our
competition
- Ensuring
that our high quality of creative and production is upheld, maintaining
consistently high standards for him/herself and others on the team
- Delivering
strategic communication solutions that help our clients attain their
objectives
- Collaborating
and contributing to the creative process as a leader of a creative team,
and as a member of the account team
- Co-leading
the unified creative/account management process in order to execute on
client projects
- Writing
and presenting cohesive and persuasive rationales for campaign approaches
- Leading
the unified process of marketing/concept/design and
interactive/web/video/motion graphics and post-production execution
- Ensuring
the professional development and readiness of the creative team
- Managing
the evolution of the agency’s technology needs and marketing technology
and digital marketing capabilities.
- The
creative director is responsible for translating the company’s marketing
objectives into creative strategies and designs.
- The
creative director must understand the company’s needs and current market
conditions in order to develop successful creative campaigns.
- Oversees
a number of staff such as graphic designers and copywriters. As a team,
they write, design, pitch, propose and implement creative projects to meet
a company’s marketing needs.
- Managing
creative staff; overseeing vendors, photographers, printers and
freelancers;
- Working
with account executives to ensure clients’ needs are met;
- Leading
brainstorming sessions; meeting with team members; conceptualizing ideas;
and assigning projects to staff.
Education/Qualifications
- Bachelor’s
degree in graphic design, art, communications or related field.
- In
addition, 3-5 years experience in design, brand development and project
management
- Extensive
knowledge of graphic fundamentals, print and web capabilities and a
superior understanding of film, editing and advertising principles.
Skills
- The
ability to multitask and to effectively lead a creative team, listening
skills,
- Project
management skills, strong persuasion and presentation skills
- The
ability to give creative direction and follow projects to completion
Application Process
Interested candidates are invited to strictly email their cover letter and CV, clearly detailing their current remuneration and expectations to recruit@creatingvalue.co.ke
before end of day 31 March 2013.
Only short listed candidates will be contacted