Marketing Manager
Octopus ICT Solutions is an e-Learning company located in Nairobi Kenya.
Octopus ICT Solutions is an e-Learning company located in Nairobi Kenya.
We are looking for an outgoing and entrepreneurial individual to
help manage and shape our emerging e-learning solutions.
This position is hands-on and NOT an administrative management position.
As the Marketing Manager, you will be responsible for many
duties as we roll out our new applications and continue to grow our ICT
solutions based business.
Key responsibilities include:
Key responsibilities include:
- Product
Champion: Serving as a spokesperson for the product offering; contributing
to the overall vision and direction of the application; providing product
demonstrations and presentations to various customers and prospects.
- Building
Relationships: Meeting with new and existing customers and partners;
identifying new opportunities and pursuing partnerships.
- Market
Research: Gathering feedback and ideas from the user community;
investigating competitive products and determining their strengths,
weaknesses, and tactics; Conducting usability studies.
- Business
Development: Working with management to further define and differentiate
the product, based upon research and user feedback; Helping management to
develop product positioning; Working to develop a marketing strategy.
- Marketing:
Helping develop and implement product launch strategy; Working with
management to develop an online presence; Identifying and organizing trade
shows and conference opportunities.
- Technology
Collaboration: Working with design, production and management teams to
develop new product features based on customer feedback and market
research.
Requirements for this position include:
- Bachelor’s
degree in Business and Information Technology (BBIT) or B. Com (Marketing)
with emphasis on IT Solutions and products.
- Should
be comfortable representing the product in a variety of settings
- Exceptional
written and verbal skills
- Strong
IT Skills
- Ability
to work autonomously with broad direction
- Experience
with social media strategies
- Experience
using web analytic tools
- Previous
market research experience
Additional skills beneficial for this position:
- Previous
experience in education or with e-learning products
- Previous
product launch / branding / ad campaign experience
- Previous
experience with public and media campaigns
- SEO
and SEM experience
If you are interested in this dynamic and challenging
opportunity, please respond with your CV, COVER LETTER and 3 PROFESSIONAL
REFERENCES to jobs@octopusict.com on or before 18th January 2013.
NB: Kindly do not send us academic certificates at this stage.
NB: Kindly do not send us academic certificates at this stage.
Respond with “Marketing Manager” as the subject of your email.