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Marketing and Sales Executive Job Vacancy

The Institute of Capacity Development (ICAD) is the Consulting and Executive Training arm of KCA University.

Established in 1999, KCA-ICAD provides value added management, consultancy and business skills training to professionals in the industry, public service, and non-governmental organizations in Kenya and the Region.

Our focus is “driving change by advancing knowledge and enhancing client organizational performance”.

KCA-ICAD works in partnership with organizations to improve technical skills, capacity, and business performance.

Marketing and Sales Executive – Consulting and Training

We are looking for a results oriented Marketing and Sales Executive to help raise Kisumu ICAD’s profile by supporting the execution and management of new and existing initiatives to drive revenue, customer acquisition, and retention.

This is a principal supporting role and successful candidate(s) based in Kisumu and with some degree of travel.

The successful candidate will be expected to have initiative, passion for results, drive and superior organizational and people skills.

Sales and Customer care experience is a mandatory requirement and one should be a team player, and fully committed to the vision and mission of KCA.

Main duties will include

  • Reporting to and under the general direction of a Business Development Manager the Marketing Executive will help support and manage day-to-day affairs of an assigned sector
  • Proactively initiate, record and manage client interphase including mail, telephone, email, and electronic communication to help uncover and respond to opportunities, prospects, and leads of the assigned sector
  • Develop business plans and proposals for existing and potential income generating activities in line with sustainability goals of the Division
  • Design, organize, and execute presentations, conferences, training programs and consultancy projects for internal and external clients.
  • Build referral and lead generation network and Ensure proactive sustainability and competitiveness of the assigned sector through proactive networking, effective interaction, and liaisons with internal and external stakeholders.
  • Collect, Document and analyze market information and competitive intelligence
  • Proactively conduct needs and opportunity assessments to uncover opportunities, prospects, and leads for an assigned sector; and to pursue these leads with current and prospective clients
  • A Degree in Administration/Business/Commerce with sales and customer care experience and management of a busy office.
  • Those with a Diploma in sales plus significant experience in managing programs or clients shall also be considered.
Skill, Knowledge and Competencies required
  • Knowledge of the Consulting and Executive Training Industry in Kenya and East Africa.
  • Demonstrable track record of managing a busy customer portfolio, executive and training calendar.
  • Passion for quality and results and a positive, winning, and team attitude.
  • Solid skills in research, analysis, business prospecting, and proposal writing.
  • Excellent organizations skills including planning, record keeping, budgeting, cost control, and supervisory skills and ability to cope with competing and conflicting demands, projects, priorities, and tasks.
  • Superior customer/client care and management skills and excellent problem solving ability.
  • Strong written, oral, email, telephone, and presentation communication skills
  • Strong computer skills in Project Management, Word and Data processing.

A competitive package will be offered for the right candidates. 

However, performance based package (including performance bonuses/commission) will be structured for the right candidate for ICAD positions.

How to apply

Interested candidates that meets the above requirements should submit an application indicating current and desired salary, a detailed CV, and 3 work references including expected remuneration via email to so as to be received not later than 24th January, 2011. 

Only shortlisted candidates will be acknowledged.

The Director, Human Resources,
KCA University,
P.O Box 56808-00200,

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