Assistant Brand Manager (Regional Radio Stations)
Ref: HR/MKT 03/2011
SS Level: BE 5
Qualifications
The Role
The person will be responsible for the development and management of a set of brands with the main aim of achieving and maintaining leadership position in their respective market segments.
Duties and Responsibilities
Ref: HR/MKT 03/2011
SS Level: BE 5
Qualifications
The Role
The person will be responsible for the development and management of a set of brands with the main aim of achieving and maintaining leadership position in their respective market segments.
Duties and Responsibilities
- Prepare
and implement annual brand plans to achieve set targets.
- Ensure
brand profitability is achieved through optimal management of resources.
- Collect,
analyze & prepare brand reports and conduct competitive market
analysis.
- Develop
and implement brand communication strategies.
- Liaise
with external agencies in developing and implementing brand strategies.
- Identify
and initiate brand improvements to meet changing market needs
- New
product development.
Requirements
- At
least a Degree in Marketing or Business Administration from a reputable
University.
- A
Post graduate Diploma in Marketing from a recognized institution will be an
added advantage.
- At
least 3 years experience in brand marketing in a large organization.
- Excellent
communication and interpersonal skills.
Interested
candidates who meet the above criteria may send their applications stating
their current remuneration and enclosing detailed CVs, copies of certificates
and testimonials, names of three referees, day time telephone contacts, so as
to reach the undersigned on or before Friday 28th October 2011.
The Managing Director
Kenya Broadcasting Corporation
P.O. Box 30456
Nairobi
Only shortlisted applicants will be contacted.
We are an Equal Opportunity EmployerThe Managing Director
Kenya Broadcasting Corporation
P.O. Box 30456
Nairobi
Only shortlisted applicants will be contacted.
You can now click on this link www.kenyanvacancies.com to visit our sister website for more vacancies.
