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Assistant Manager Marketing & Corporate Communication and Digital Marketing Manager Jobs in Nairobi Kenya

LG Electronics Africa Logistics FZE (LGEEF) with its HQ in Seoul, South Korea is growing heavily and is looking for the best people in the industry. 

We are looking for personnel with the energy and commitment to develop and grow in a dynamic organization.

Assistant Manager Marketing & Corporate Communication 

Reporting to: Marketing Manager 

Grade: G1 

Working Location: Nairobi, Kenya 

Key Responsibilities

  • Managing and controlling marketing budgets to ensure marketing objectives are met and any deviation corrected and reported
  • Planning, management and controlling of marketing budgets, activities execution monitoring, redirecting and measurement
  • Assisting in developing, communicating and implement marketing objectives, strategies, and plans in support of the strategic business plan leveraging on all elements of the marketing mix
  • Assist in managing brand identity and give lead guidance to achieve and maintain annual set targets for brand awareness, preference and TOM
  • Assist in giving creative guidance on ATL/BTL approach while monitoring and ensuring conformity with brand guidelines. Lead local customization of global ATL/BTL campaigns within the context of local markets while maintaining the initial global objective of the campaign
  • Assist in leading marketing research and market intelligence to provide leadership in product launch, positioning, pricing and trade promotions
  • Assist in aligning business units objectives with sales channels targets across all product portfolios to grow market share and sustain brand leadership
  • Assist in managing external corporate communications, sponsorships and CSR initiatives to enhance brand equity
Qualifications & need competence: 
  • Masters degree in a marketing field or strategic management
  • Strategic marketing skills
  • Analytical skills
  • Negotiation skills
  • Project management skills
  • Brand management experience
  • Local creative experience
  • PR & corporate communication experience
  • Financial acuity
Other General Skills and Experience 
  • At least 3 years Marketing experience with excellent communication, interpersonal skills and good command of English Language.
  • Ability to strategically think and make independent decisions.
  • A team player with good understanding of marketing concepts.
Digital Marketing Manager 

Reporting to: Marketing Manager 

Grade: G1 

Working Location: Nairobi, Kenya 

Reporting to the Marketing Manager this person will be responsible for streamlining LG’s Brand & Communication Strategy through Digital Marketing across LGEEF countries. 

Key Responsibilities 

1. Website maintenance 

2. Project Supervision & Development 

a. SEO (Search Engine Optimization) project 

b. Arabic B2C web portal 

c. Development of innovative ideas for ‘Win big with LG’ campaign to spark interest in young generation and create a future pool for loyal consumers 

d. Banner Campaigns for product launch and other offline marketing activities 

3. Work Closely with procurement team for the selection of vendors for digital marketing activities 

4. Communicate with digital media agencies for online activities 

5. Online Customer queries 

6. Sending eNewsletter (for online events and product updates) 

7. Coordinate with HQ/LG CNS team for production and maintenance of web portal 

8. Overall responsibility of Digital marketing activities and Coordinate with all departments 

9. Digital marketing in-charge for all offline campaigns 

10. Upgrade skills through online/offline courses available. 

11. Develop & Coach team member for digital media assigned to the department. 

Qualifications & Experience 
  • Over 8 years of Digital marketing experience
  • Understanding different areas of digital marketing
  • Designing/development of websites
  • Maintenance (correction of errors, development of creatives, uploading of contents, modification) of web portal
  • Negotiating skills with agencies/vendors
  • Interpersonal skills to deal with different levels of business units
  • Supervisory skills to manage and coach subordinates.
  • Graphic Designing Tools
  • Adobe CS Collection: Photoshop, Illustrator, Flash, InDesign, Fire Works
  • AutoCAD2007
  • Web Designing Tools
  • Html
  • Dhtml
  • JavaScript
  • Website designing & Maintenance
  • Developing Banner Creatives
  • Maintenance (correction of errors, uploading of contents, editing of contents) of web portal
  • Designing & Editing Tools
  • Adobe CS Collection: Photoshop, Illustrator, Flash, In Design, Fireworks, After Effects, Premiere
  • Web Designing Tools
  • Dreamweaver
  • HTML
  • Ability to work in a multicultural environment
Remuneration: Attractive package will be offered to successful applicant commensurate with their demonstrated skills and abilities.

Interested individuals should forward their application with three references indicating their experience and suitability to: on or before 9th September 2011. 

Short listing will be done on a continuous basis and only successful candidates will be invited for an interview. 

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