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Marketing Manager Job in Kenya - KTDA

Kenya Tea Development Agency Management Services is a wholly owned subsidiary of KTDA Holdings Ltd.

Kenya Tea Development Agency (MS) Ltd is a key player in the tea industry providing management services to the smallholder tea sub-sector for efficient production, processing and marketing of quality teas.

To ensure continued success and growth, we are seeking dynamic and highly talented individuals to join our management team in the following exciting and challenging positions.

Marketing Manager 

Position Scope

Reporting to the General Manager - Sales and Marketing, the successful candidate will be responsible for the development of new markets, new product development and innovation as well as tea quality assurance in line with the KTDA corporate marketing plans.

Key Responsibilities
  • Developing and implementing marketing strategies and plans;
  • Development and implementation of marketing research initiatives;
  • Identifying research requirements, directing research projects and ensuring marketing data analysis;
  • Developing new products and new markets and specifically spearheading value addition and trading initiatives for the organization;
  • Promoting the sale of KTDA teas through advertising, promotions, exhibitions and customer visits;
  • Managing external contacts, consultants and agencies within the marketing value chain.
Qualifications /Competencies/ Experience

The ideal candidate must possess the following qualifications, experience and competencies: -
  • A university degree from a recognized university preferably in Commerce/Business or related field;
  • Possession of MBA will be an added advantage;
  • Postgraduate qualification in Marketing;
  • At least six (6) years experience in an FMCG company preferably in Sales & Brand Marketing roles;
  • Good communication and leadership skills;
  • Computer literacy and familiarity with standard office computer applications;
  • Excellent interpersonal and communication skills;
  • Innovation, creativity as well as clear strategic vision are critical requirements.
How to apply

If you believe you fit the required profile, please write in confidence to the address below by 22nd July 2011 attaching curriculum vitae with details of your qualifications, experience and present position. In addition, please provide your telephone number, e-mail address and names of three referees.

The General Manager - Human Resource & Administration,
Kenya Tea Development Agency (MS) Ltd,
P. O. Box 30213 - 00100,


Only short-listed candidates will be contacted.

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