How many times have you thought you have the right qualifications for a job only to never hear from the hiring manager about the CV and cover letter you submitted? Might you be falling into these common traps?
1. You only focus on the Googles of the world: Companies that grab headlines such as Google, Coca Cola, East African Breweries Limited, Kenya Airways and so on can be exciting places to work in. So are many other organizations you have never heard of. Big companies usually receive thousands of CVs for each opening. Why not consider exploring opportunities with small and mid-sized organizations? After all, they make up the majority of businesses in the country and can sometimes have good offers. The point is, it is good to have Google on your sights as your dream employer, but also keep your eyes open to other opportunities.
