Sales and Marketing Manager Job Vacancy in Mombasa

Job Title: Sales and Marketing Manager

Location: Mombasa

Company Profile

One of the largest manufacturers of high quality edible vegetable oils & fats, margarine, and laundry & toilet soaps in the East and Central African region.

Main Responsibilities

·         Make a thorough market and brand review at regular times and sales follow up (national and by retailer).

·         Conduct market research to understand market dynamics.

·         Review & action market data from external sources.

·         Participate in defining the long term strategy of the company in oils fats and soaps.

·         Develop and present a marketing (brand) plan for the next year, in line with the long term strategic options.

·         Implement the marketing plan in respect of budget, timing and brand guide lines.

·         Recommend corrective measures in the course of the year to achieve the targets.

·         Keep the marketing mix up to date and cost-effective (packaging, design pos) and lead all creative development etc., including managing the various creative agencies.

·         Lead actively in the NPD development process and ensure a successful launch.

·         Give support to the sales team and make sure that account plans and brand plan are integrated.

·         Stimulate sales opportunities.

·         Develop a Brand manual

·         Roll out the brand into every internal business location and ensure consistency.

·         Develop both an internal & external PR programme.

·         Drive packaging innovation & development.

·         Play a key role in supplier presentations.

Knowledge and Experience Required

·         Good academic education.

·         Minimum 5 years marketing experience in FMCG branded business.

·         Proof of international scope.

·         Managing an NPD process from conception/briefing through to implementation.

·         Feeling for communication, graphical design, creativity and experience in working with creative agencies and control of creative process through to implementation.

·         Good understanding of the production opportunities & limitations.

To apply for this position send your CV to mycv@myjobseye.com quoting the position in the subject line.

Kindly also mention your current/ last salary and benefits.

Only shortlisted candidates will be contacted

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